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# Financial services firms using Adobe Marketing Cloud

Adobe Marketing Cloud detected at 20% of the financial services firms listed here. Who they are, what else they run and how to reach the people behind it.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** Adobe Marketing Cloud was detected at 20% of the financial services firms listed on this site, including J.P. Morgan, Citi, Wells Fargo, BNP Paribas CIB and MUFG. Below are who they are, the other tools they run and how big they are.

## Which financial services firms use Adobe Marketing Cloud?

Adobe Marketing Cloud was detected at 20% of the financial services firms listed on this site. They include J.P. Morgan, Citi, Wells Fargo, BNP Paribas CIB and MUFG. The table lists a selection of larger ones in alphabetical order; names link to company profiles.

| Company | Size | Tools detected |
| --- | --- | --- |
| [Allianz](https://enrich.chat/company/allianz/) | 100,000+ | 31 |
| [Bajaj Finserv](https://enrich.chat/company/bajaj-finserv/) | 50,000 to 100,000 | 39 |
| [BBVA en México](https://enrich.chat/company/bbva-en-m-xico/) | 25,000 to 50,000 | 68 |
| [Belfius](https://enrich.chat/company/belfius/) | 25,000 to 50,000 | 24 |
| [BMO](https://enrich.chat/company/bmo/) | 50,000 to 100,000 | 84 |
| [BNP Paribas CIB](https://enrich.chat/company/bnp-paribas-cib/) | 100,000+ | 4 |
| [BNY Mellon](https://enrich.chat/company/bny-mellon/) | 50,000 to 100,000 | 51 |
| [Capital One Financial](https://enrich.chat/company/capital-one-financial/) | 50,000 to 100,000 | 19 |
| [Citi](https://enrich.chat/company/citi/) | 100,000+ | 33 |
| [Commonwealth Bank](https://enrich.chat/company/commonwealth-bank/) | 25,000 to 50,000 | 49 |
| [Credicorp](https://enrich.chat/company/credicorp/) | 25,000 to 50,000 | 10 |
| [Fidelity](https://enrich.chat/company/fidelity/) | 50,000 to 100,000 | 20 |
| [Goldman Sachs](https://enrich.chat/company/goldman-sachs/) | 50,000 to 100,000 | 45 |
| [J.P. Morgan](https://enrich.chat/company/j-p-morgan/) | 100,000+ | 70 |
| [KBC Bank & Verzekering](https://enrich.chat/company/kbc-bank-and-verzekering/) | 25,000 to 50,000 | 21 |
| [Kpmg Us](https://enrich.chat/company/kpmg-us/) | 50,000 to 100,000 | 103 |
| [Lloyds Banking Group](https://enrich.chat/company/lloyds-banking-group/) | 50,000 to 100,000 | 33 |
| [Morgan Stanley](https://enrich.chat/company/morgan-stanley/) | 50,000 to 100,000 | 16 |
| [MUFG](https://enrich.chat/company/mufg/) | 100,000+ | 58 |
| [New York Life](https://enrich.chat/company/new-york-life/) | 25,000 to 50,000 | 61 |
| [Northwestern Mutual](https://enrich.chat/company/northwestern-mutual/) | 25,000 to 50,000 | 51 |
| [PNC Financial Services Group](https://enrich.chat/company/pnc-financial-services-group/) | 50,000 to 100,000 | 11 |
| Prudential | 25,000 to 50,000 | 55 |
| [S&P Global](https://enrich.chat/company/sandp-global/) | 25,000 to 50,000 | 127 |
| [Standard Bank Group](https://enrich.chat/company/standard-bank-group/) | 50,000 to 100,000 | 46 |
| [Standard Bank South Africa](https://enrich.chat/company/standard-bank-south-africa/) | 50,000 to 100,000 | 57 |
| [State Street](https://enrich.chat/company/state-street/) | 25,000 to 50,000 | 38 |
| [UBS](https://enrich.chat/company/ubs/) | 100,000+ | 25 |
| [USAA](https://enrich.chat/company/usaa/) | 25,000 to 50,000 | 35 |
| [Wells Fargo](https://enrich.chat/company/wells-fargo/) | 100,000+ | 15 |

## What else do financial services firms that use Adobe Marketing Cloud run?

These tools stand out among them: each is detected more often here than across all the organizations listed. The tick on each bar marks that wider average.

**Figure: Tools found with Adobe Marketing Cloud at financial services firms.** Bars for the share of financial services firms using Adobe Marketing Cloud where each other tool was also detected: Adobe Analytics (Omniture) 49%, Qualtrics 28%, Adobe Experience Manager (CQ) 25%, Ruxit (Dynatrace) 22%, Yahoo Analytics 19%, Yahoo Ad Manager Plus 17%, MongoDB 16%, AppDynamics 15%.

*Share of financial services firms using Adobe Marketing Cloud where each other tool was also detected. The tick marks the share across all listed organizations.*

## How big are financial services firms that use Adobe Marketing Cloud?

The columns show how these financial services firms spread across six size ranges.

**Figure: Size of financial services firms using Adobe Marketing Cloud.** Six columns for the share of financial services firms using Adobe Marketing Cloud in each size range from 2,000 to over 100,000 employees: 2-5K 31%, 5-10K 20%, 10-25K 22%, 25-50K 14%, 50-100K 9%, 100K+ 5%.

*Share of financial services firms using Adobe Marketing Cloud in each size range.*

## More from Financial services and Adobe Marketing Cloud

Other tools in financial services:

[Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/financial-services/)[Microsoft 365](https://enrich.chat/companies-using/microsoft-365/financial-services/)[Google Analytics](https://enrich.chat/companies-using/google-analytics/financial-services/)[Facebook Login](https://enrich.chat/companies-using/facebook-login/financial-services/)[Facebook Widget](https://enrich.chat/companies-using/facebook-widget/financial-services/)[Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/financial-services/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/financial-services/)[Vimeo](https://enrich.chat/companies-using/vimeo/financial-services/)[DoubleClick](https://enrich.chat/companies-using/doubleclick/financial-services/)[WordPress (self-hosted)](https://enrich.chat/companies-using/wordpress-org/financial-services/)

Other industries that use Adobe Marketing Cloud:

[Information technology and services](https://enrich.chat/companies-using/adobe-marketing-cloud/information-technology-and-services/)[Retail](https://enrich.chat/companies-using/adobe-marketing-cloud/retail/)[Banking](https://enrich.chat/companies-using/adobe-marketing-cloud/banking/)[Insurance](https://enrich.chat/companies-using/adobe-marketing-cloud/insurance/)[Hospitals and health care](https://enrich.chat/companies-using/adobe-marketing-cloud/hospitals-and-health-care/)[Automotive](https://enrich.chat/companies-using/adobe-marketing-cloud/automotive/)[Telecommunications](https://enrich.chat/companies-using/adobe-marketing-cloud/telecommunications/)[Machinery](https://enrich.chat/companies-using/adobe-marketing-cloud/machinery/)

## How do you reach the people who run Adobe Marketing Cloud at financial services firms?

Adobe Marketing Cloud is usually owned by marketing operations and demand generation leaders. Pick an organization from the table, then ask your AI agent for them.

```text
Use www.enrich.chat to find CFOs, CIOs and heads of digital banking at [company], with titles and verified work emails
```

## Frequently asked questions

### Which financial services firms use Adobe Marketing Cloud?

Adobe Marketing Cloud was detected at 20% of the financial services firms listed here, including J.P. Morgan, Citi, Wells Fargo, BNP Paribas CIB and MUFG.

### What else do financial services firms that use Adobe Marketing Cloud run?

They most often also run Adobe Analytics (Omniture), Qualtrics, Adobe Experience Manager (CQ) and Ruxit (Dynatrace).

### How is Adobe Marketing Cloud detected?

From public signals: code and tags on a company's website, HTTP headers and DNS records. A detected tool shows it was seen, not what the company pays for it.

### Who should I contact?

Usually marketing operations and demand generation leaders for the tool, and CFOs, CIOs and heads of digital banking for the buying decision. Ask your AI agent to use www.enrich.chat to find them with verified work emails.

## Try this prompt

Find the people who run Adobe Marketing Cloud

```text
Use www.enrich.chat to find CFOs, CIOs and heads of digital banking at [company], with titles and verified work emails
```

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- [Banks using Adobe Marketing Cloud](https://enrich.chat/companies-using/adobe-marketing-cloud/banking/)
- [Insurance companies using Adobe Marketing Cloud](https://enrich.chat/companies-using/adobe-marketing-cloud/insurance/)
- [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)
