> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/companies-using/dataxu/ # Companies using dataxu dataxu was a programmatic advertising platform for buying media across channels that was later acquired by Roku. Here are the organizations where it was detected, where it is most common and how to reach the people who run it. By Enrich.chat Editorial. Updated October 21, 2026. **Short answer:** Organizations that use dataxu include Aramark Uniform Services, General Electric, Vodafone, Panera Bread and Silversea Cruises. dataxu is in the advertising and retargeting category; below are the industries where it is most common, how adoption changes with size and the tools found alongside it. ## What is dataxu? dataxu was a programmatic advertising platform for buying media across channels that was later acquired by Roku. It sits in the advertising and retargeting category and is usually owned by advertising and paid media leaders. ## Which companies use dataxu? Organizations where dataxu was detected include Aramark Uniform Services, General Electric, Vodafone, Panera Bread and Silversea Cruises. The table lists a selection of larger ones in alphabetical order; names link to company profiles. | Company | Industry | Size | | --- | --- | --- | | [Actalent](https://enrich.chat/company/actalent/) | Management consulting | 25,000 to 50,000 | | [Aramark Uniform Services](https://enrich.chat/company/aramark-uniform-services/) | Facilities services | 100,000+ | | [BJ's Wholesale Club](https://enrich.chat/company/bjs-wholesale-club/) | Retail | 25,000 to 50,000 | | [Cabela's](https://enrich.chat/company/cabelas/) | Retail | 10,000 to 25,000 | | [CarMax Business Services](https://enrich.chat/company/carmax-business-services/) | Retail | 25,000 to 50,000 | | [Cornell University](https://enrich.chat/company/cornell-university/) | Higher education | 10,000 to 25,000 | | [Emerson Electric](https://enrich.chat/company/emerson-electric/) | Machinery | 50,000 to 100,000 | | [Fred Meyer](https://enrich.chat/company/fred-meyer/) | Retail | 25,000 to 50,000 | | [GE Healthcare](https://enrich.chat/company/ge-healthcare/) | Hospitals and health care | 50,000 to 100,000 | | [GE Vernova](https://enrich.chat/company/ge-vernova/) | Environmental services | 50,000 to 100,000 | | [General Electric](https://enrich.chat/company/general-electric/) | Machinery | 100,000+ | | [Giant Eagle](https://enrich.chat/company/giant-eagle/) | Retail | 25,000 to 50,000 | | [Harris Teeter](https://enrich.chat/company/harris-teeter/) | Retail | 25,000 to 50,000 | | [John Deere](https://enrich.chat/company/john-deere/) | Machinery | 50,000 to 100,000 | | [King Soopers/City Market](https://enrich.chat/company/king-soopers-city-market/) | Retail | 10,000 to 25,000 | | [LG Electronics U.S.A.](https://enrich.chat/company/lg-electronics-u-s-a/) | Electrical and electronic manufacturing | 50,000 to 100,000 | | [Merck](https://enrich.chat/company/merck/) | Pharmaceuticals | 50,000 to 100,000 | | [MIM](https://enrich.chat/company/mim/) | Government administration | 25,000 to 50,000 | | [Optum](https://enrich.chat/company/optum/) | Hospitals and health care | 50,000 to 100,000 | | [Owens Corning](https://enrich.chat/company/owens-corning/) | Building materials | 25,000 to 50,000 | | [Panera Bread](https://enrich.chat/company/panera-bread/) | Restaurants | 100,000+ | | [Papa Johns](https://enrich.chat/company/papa-johns/) | Restaurants | 25,000 to 50,000 | | [Penske Transportation Solutions](https://enrich.chat/company/penske-transportation-solutions/) | Transportation, trucking and railroad | 10,000 to 25,000 | | [Ralphs Grocery](https://enrich.chat/company/ralphs-grocery/) | Retail | 25,000 to 50,000 | | [S&P Global](https://enrich.chat/company/sandp-global/) | Financial services | 25,000 to 50,000 | | [Silversea Cruises](https://enrich.chat/company/silversea-cruises/) | Leisure, travel and tourism | 100,000+ | | [The Goodyear Tire & Rubber](https://enrich.chat/company/the-goodyear-tire-and-rubber/) | Automotive | 50,000 to 100,000 | | [The Vanguard Group](https://enrich.chat/company/the-vanguard-group/) | Financial services | 25,000 to 50,000 | | [Trane](https://enrich.chat/company/trane/) | Machinery | 25,000 to 50,000 | | [Vodafone](https://enrich.chat/company/vodafone/) | Telecommunications | 100,000+ | ## Which industries use dataxu most? The bars show, for each industry, the share of listed organizations where dataxu was detected. **Figure: Where dataxu shows up most often.** Bars for the share of organizations in each of 3 industries where dataxu was detected, from Retail at 1% down to Information technology and services at 1%. *Share of listed organizations in each industry where dataxu was detected.* ## Do larger companies use dataxu more? For each size range, the column shows the share of listed organizations where dataxu was detected. **Figure: dataxu by company size.** Six columns, one per size range from 2,000 to over 100,000 employees, showing the share of organizations where dataxu was detected: 2-5K 0%, 5-10K 1%, 10-25K 1%, 25-50K 2%, 50-100K 2%, 100K+ 2%. *Share of listed organizations in each size range where dataxu was detected.* ## What tools go with dataxu? Among the organizations that use dataxu, these tools stand out: each is detected more often alongside dataxu than across all the organizations listed. The tick on each bar marks that wider average. **Figure: Tools that stand out among dataxu users.** Bars for the share of dataxu users that also use each tool, with a tick for the share across all listed organizations: LiveRamp 42% against 5%, Amazon Associates 34% against 4%, Sizmek (MediaMind) 21% against 2%, Lotame 15% against 2%, Demandbase 12% against 2%, Kenshoo (Skai) 11% against 1%, Nielsen Display Ads (eXelate) 11% against 1%, Undertone 11% against 0%. *Share of organizations using dataxu where each tool was also detected. The tick marks the share across all listed organizations.* [LiveRamp](https://enrich.chat/companies-using/liveramp/)[Amazon Associates](https://enrich.chat/companies-using/amazon-associates/)[Sizmek (MediaMind)](https://enrich.chat/companies-using/sizmek/)[Lotame](https://enrich.chat/companies-using/lotame/)[Demandbase](https://enrich.chat/companies-using/demandbase/)[Kenshoo (Skai)](https://enrich.chat/companies-using/kenshoo/)[Nielsen Display Ads (eXelate)](https://enrich.chat/companies-using/nielsen-display-ads/)[Undertone](https://enrich.chat/companies-using/undertone/) ## How do you reach the people who run dataxu? The tool tells you what a company already runs; the people to talk to are usually advertising and paid media leaders. Pick an account from the table, then ask your AI agent for them. ```text Use www.enrich.chat to find the advertising and paid media leaders at [company], with titles and verified work emails ``` Check any other company with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/), or find a company's [email format](https://enrich.chat/tools/email-format-finder/). ## Frequently asked questions ### What companies use dataxu? Organizations where dataxu was detected include Aramark Uniform Services, General Electric, Vodafone, Panera Bread and Silversea Cruises. The page lists a selection of larger ones with links to their profiles. ### Which industries use dataxu most? dataxu shows up most often in retail, higher education and information technology and services. ### How is dataxu usage detected? From public signals: code and tags on a company's website, the HTTP headers its servers send, and DNS records. A detected tool shows it was seen, not what the company pays for it. ### Who should I contact at a company that uses dataxu? Usually advertising and paid media leaders. Ask your AI agent to use www.enrich.chat to find people in those roles at the account, with verified work emails. ## Try this prompt Find the people who run dataxu ```text Use www.enrich.chat to find the advertising and paid media leaders at [company], with titles and verified work emails ``` ## Related - [Companies using a technology](https://enrich.chat/companies-using/) - [Companies using Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/) - [Companies using DoubleClick](https://enrich.chat/companies-using/doubleclick/) - [Companies using Adobe Media Optimizer](https://enrich.chat/companies-using/adobe-media-optimizer/) - [Companies using DoubleClick Conversion Tracking](https://enrich.chat/companies-using/doubleclick-conversion/) - [Companies using Google Dynamic Remarketing](https://enrich.chat/companies-using/google-dynamic-remarketing/) - [Companies using LinkedIn Marketing Solutions](https://enrich.chat/companies-using/linkedin-marketing-solutions/) - [Companies using Google Ads Conversion Tracking](https://enrich.chat/companies-using/google-adwords-conversion/) - [Companies using DoubleClick Floodlight](https://enrich.chat/companies-using/doubleclick-floodlight/) - [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)