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# Companies using Decibel Insight

Decibel Insight is a digital experience analytics tool that shows how visitors click, scroll and move through websites. Here are the organizations where it was detected, where it is most common and how to reach the people who run it.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** Organizations that use Decibel Insight include Deutsche Telekom, Abbott, Shell, Toyota North America and Coles Group. Decibel Insight is in the analytics and tracking category; below are the industries where it is most common, how adoption changes with size and the tools found alongside it.

## What is Decibel Insight?

Decibel Insight is a digital experience analytics tool that shows how visitors click, scroll and move through websites. It sits in the analytics and tracking category and is usually owned by product and growth leaders.

## Which companies use Decibel Insight?

Organizations where Decibel Insight was detected include Deutsche Telekom, Abbott, Shell, Toyota North America and Coles Group. The table lists a selection of larger ones in alphabetical order; names link to company profiles.

| Company | Industry | Size |
| --- | --- | --- |
| [Abbott](https://enrich.chat/company/abbott/) | Hospitals and health care | 100,000+ |
| [Bajaj Finserv](https://enrich.chat/company/bajaj-finserv/) | Financial services | 50,000 to 100,000 |
| [BASF](https://enrich.chat/company/basf/) | Chemicals | 100,000+ |
| [Bell](https://enrich.chat/company/bell/) | Telecommunications | 25,000 to 50,000 |
| [BMO](https://enrich.chat/company/bmo/) | Financial services | 50,000 to 100,000 |
| [CIBC](https://enrich.chat/company/cibc/) | Banking | 25,000 to 50,000 |
| [Coles Group](https://enrich.chat/company/coles-group/) | Retail | 100,000+ |
| [Danaher](https://enrich.chat/company/danaher/) | Medical devices | 50,000 to 100,000 |
| [Deutsche Telekom](https://enrich.chat/company/deutsche-telekom/) | Telecommunications | 100,000+ |
| [Kpmg Us](https://enrich.chat/company/kpmg-us/) | Financial services | 50,000 to 100,000 |
| [LexisNexis](https://enrich.chat/company/lexisnexis/) | Information technology and services | 25,000 to 50,000 |
| [Life Time](https://enrich.chat/company/life-time/) | Health, wellness and fitness | 25,000 to 50,000 |
| [Maersk](https://enrich.chat/company/maersk/) | Logistics and supply chain | 100,000+ |
| [Manulife](https://enrich.chat/company/manulife/) | Insurance | 25,000 to 50,000 |
| [Marks and Spencer](https://enrich.chat/company/marks-and-spencer/) | Retail | 50,000 to 100,000 |
| [Mayo Clinic](https://enrich.chat/company/mayo-clinic/) | Hospitals and health care | 50,000 to 100,000 |
| [Mayo Clinic Health System](https://enrich.chat/company/mayo-clinic-health-system/) | Hospitals and health care | 50,000 to 100,000 |
| [MetLife](https://enrich.chat/company/metlife/) | Insurance | 25,000 to 50,000 |
| [Oriflame Cosmetics](https://enrich.chat/company/oriflame-cosmetics/) | Health, wellness and fitness | 25,000 to 50,000 |
| [Pfizer](https://enrich.chat/company/pfizer/) | Pharmaceuticals | 100,000+ |
| [Randstad](https://enrich.chat/company/randstad/) | Human resources | 50,000 to 100,000 |
| [Randstad India](https://enrich.chat/company/randstad-india/) | Human resources | 50,000 to 100,000 |
| [Shell](https://enrich.chat/company/shell/) | Oil and energy | 100,000+ |
| [Spherion](https://enrich.chat/company/spherion/) | Staffing and recruiting | 50,000 to 100,000 |
| [STMicroelectronics](https://enrich.chat/company/stmicroelectronics/) | Semiconductors | 50,000 to 100,000 |
| [TELUS](https://enrich.chat/company/telus/) | Telecommunications | 100,000+ |
| [The AA](https://enrich.chat/company/the-aa/) | Automotive | 100,000+ |
| [Toyota North America](https://enrich.chat/company/toyota-north-america/) | Automotive | 100,000+ |
| [Trane](https://enrich.chat/company/trane/) | Machinery | 25,000 to 50,000 |
| [Volvo Cars](https://enrich.chat/company/volvo-cars/) | Automotive | 100,000+ |

## Which industries use Decibel Insight most?

The bars show, for each industry, the share of listed organizations where Decibel Insight was detected.

**Figure: Where Decibel Insight shows up most often.** Bars for the share of organizations in each of 6 industries where Decibel Insight was detected, from Human resources at 12% down to Financial services at 2%.

*Share of listed organizations in each industry where Decibel Insight was detected.*

## Do larger companies use Decibel Insight more?

For each size range, the column shows the share of listed organizations where Decibel Insight was detected.

**Figure: Decibel Insight by company size.** Six columns, one per size range from 2,000 to over 100,000 employees, showing the share of organizations where Decibel Insight was detected: 2-5K 1%, 5-10K 1%, 10-25K 1%, 25-50K 1%, 50-100K 2%, 100K+ 4%.

*Share of listed organizations in each size range where Decibel Insight was detected.*

## What tools go with Decibel Insight?

Among the organizations that use Decibel Insight, these tools stand out: each is detected more often alongside Decibel Insight than across all the organizations listed. The tick on each bar marks that wider average.

**Figure: Tools that stand out among Decibel Insight users.** Bars for the share of Decibel Insight users that also use each tool, with a tick for the share across all listed organizations: Adobe Analytics (Omniture) 43% against 6%, Amazon Associates 30% against 4%, Adobe Experience Manager (CQ) 24% against 4%, AppDynamics 16% against 2%, Flashtalking 14% against 2%, Adobe Test&Target 12% against 2%, Bazaarvoice 12% against 1%, Ensighten 12% against 1%.

*Share of organizations using Decibel Insight where each tool was also detected. The tick marks the share across all listed organizations.*

[Adobe Analytics (Omniture)](https://enrich.chat/companies-using/omniture/)[Amazon Associates](https://enrich.chat/companies-using/amazon-associates/)[Adobe Experience Manager (CQ)](https://enrich.chat/companies-using/adobe-cq/)[AppDynamics](https://enrich.chat/companies-using/appdynamics/)[Flashtalking](https://enrich.chat/companies-using/flashtalking/)[Adobe Test&Target](https://enrich.chat/companies-using/adobe-testandtarget/)[Bazaarvoice](https://enrich.chat/companies-using/bazaarvoice/)[Ensighten](https://enrich.chat/companies-using/ensighten/)

## How do you reach the people who run Decibel Insight?

The tool tells you what a company already runs; the people to talk to are usually product and growth leaders. Pick an account from the table, then ask your AI agent for them.

```text
Use www.enrich.chat to find the product and growth leaders at [company], with titles and verified work emails
```

Check any other company with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/), or find a company's [email format](https://enrich.chat/tools/email-format-finder/).

## Frequently asked questions

### What companies use Decibel Insight?

Organizations where Decibel Insight was detected include Deutsche Telekom, Abbott, Shell, Toyota North America and Coles Group. The page lists a selection of larger ones with links to their profiles.

### Which industries use Decibel Insight most?

Decibel Insight shows up most often in human resources, utilities and telecommunications.

### How is Decibel Insight usage detected?

From public signals: code and tags on a company's website, the HTTP headers its servers send, and DNS records. A detected tool shows it was seen, not what the company pays for it.

### Who should I contact at a company that uses Decibel Insight?

Usually product and growth leaders. Ask your AI agent to use www.enrich.chat to find people in those roles at the account, with verified work emails.

## Try this prompt

Find the people who run Decibel Insight

```text
Use www.enrich.chat to find the product and growth leaders at [company], with titles and verified work emails
```

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