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# Companies using DoubleClick Floodlight

DoubleClick Floodlight is a Google tagging system that tracks conversions and builds audiences for advertising campaigns. Here are the organizations where it was detected, where it is most common and how to reach the people who run it.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** Organizations that use DoubleClick Floodlight include Accenture, Tata Consultancy Services, Starbucks, UnitedHealth Group and McDonald's. DoubleClick Floodlight is in the advertising and retargeting category; below are the industries where it is most common, how adoption changes with size and the tools found alongside it.

## What is DoubleClick Floodlight?

DoubleClick Floodlight is a Google tagging system that tracks conversions and builds audiences for advertising campaigns. It sits in the advertising and retargeting category and is usually owned by advertising and paid media leaders.

## Which companies use DoubleClick Floodlight?

Organizations where DoubleClick Floodlight was detected include Accenture, Tata Consultancy Services, Starbucks, UnitedHealth Group and McDonald's. The table lists a selection of larger ones in alphabetical order; names link to company profiles.

| Company | Industry | Size |
| --- | --- | --- |
| [Accenture](https://enrich.chat/company/accenture/) | Management consulting | 100,000+ |
| [Albertsons](https://enrich.chat/company/albertsons/) | Retail | 100,000+ |
| [Aramark Uniform Services](https://enrich.chat/company/aramark-uniform-services/) | Facilities services | 100,000+ |
| [Bank of America](https://enrich.chat/company/bank-of-america/) | Banking | 100,000+ |
| [Cognizant](https://enrich.chat/company/cognizant/) | Information technology and services | 100,000+ |
| [Deutsche Telekom](https://enrich.chat/company/deutsche-telekom/) | Telecommunications | 100,000+ |
| [Dunkin'​](https://enrich.chat/company/dunkin/) | Food and beverages | 100,000+ |
| [Empower](https://enrich.chat/company/empower/) | Financial services | 100,000+ |
| [Fiverr](https://enrich.chat/company/fiverr/) | Information technology and services | 100,000+ |
| [Google](https://enrich.chat/company/google/) | Information technology and services | 100,000+ |
| [Halifax](https://enrich.chat/company/halifax/) | Banking | 100,000+ |
| [HDFC](https://enrich.chat/company/hdfc/) | Financial services | 100,000+ |
| [J.P. Morgan](https://enrich.chat/company/j-p-morgan/) | Financial services | 100,000+ |
| [Kaiser Permanente](https://enrich.chat/company/kaiser-permanente/) | Hospitals and health care | 100,000+ |
| [La Poste Groupe](https://enrich.chat/company/la-poste-groupe/) | Logistics and supply chain | 100,000+ |
| [Lidl in Germany](https://enrich.chat/company/lidl-in-germany/) | Retail | 100,000+ |
| [Mahindra Group](https://enrich.chat/company/mahindra-group/) | Executive office | 100,000+ |
| [McDonald's](https://enrich.chat/company/mcdonalds/) | Restaurants | 100,000+ |
| [Peugeot](https://enrich.chat/company/peugeot/) | Automotive | 100,000+ |
| [PwC](https://enrich.chat/company/pwc/) | Professional training and coaching | 100,000+ |
| [Safeway](https://enrich.chat/company/safeway/) | Retail | 100,000+ |
| [Samsung Electronics](https://enrich.chat/company/samsung-electronics/) | Electrical and electronic manufacturing | 100,000+ |
| [Santander Bank Polska](https://enrich.chat/company/santander-bank-polska/) | Banking | 100,000+ |
| [Starbucks](https://enrich.chat/company/starbucks/) | Retail | 100,000+ |
| [Stellantis](https://enrich.chat/company/stellantis/) | Automotive | 100,000+ |
| [Tata Consultancy Services](https://enrich.chat/company/tata-consultancy-services/) | Information technology and services | 100,000+ |
| [UnitedHealth Group](https://enrich.chat/company/unitedhealth-group/) | Hospitals and health care | 100,000+ |
| [University of California](https://enrich.chat/company/university-of-california/) | Higher education | 100,000+ |
| [Veolia France](https://enrich.chat/company/veolia-france/) | Environmental services | 100,000+ |
| [Walgreens](https://enrich.chat/company/walgreens/) | Health, wellness and fitness | 100,000+ |

## Which industries use DoubleClick Floodlight most?

The bars show, for each industry, the share of listed organizations where DoubleClick Floodlight was detected.

**Figure: Where DoubleClick Floodlight shows up most often.** Bars for the share of organizations in each of 8 industries where DoubleClick Floodlight was detected, from Computer and network security at 47% down to Accounting at 34%.

*Share of listed organizations in each industry where DoubleClick Floodlight was detected.*

## Do larger companies use DoubleClick Floodlight more?

For each size range, the column shows the share of listed organizations where DoubleClick Floodlight was detected.

**Figure: DoubleClick Floodlight by company size.** Six columns, one per size range from 2,000 to over 100,000 employees, showing the share of organizations where DoubleClick Floodlight was detected: 2-5K 17%, 5-10K 24%, 10-25K 26%, 25-50K 30%, 50-100K 33%, 100K+ 35%.

*Share of listed organizations in each size range where DoubleClick Floodlight was detected.*

## What tools go with DoubleClick Floodlight?

Among the organizations that use DoubleClick Floodlight, these tools stand out: each is detected more often alongside DoubleClick Floodlight than across all the organizations listed. The tick on each bar marks that wider average.

**Figure: Tools that stand out among DoubleClick Floodlight users.** Bars for the share of DoubleClick Floodlight users that also use each tool, with a tick for the share across all listed organizations: AppNexus (Xandr) 30% against 9%, Yahoo Analytics 18% against 5%, Yahoo Ad Manager Plus 17% against 5%, Taboola 15% against 5%, Amazon Associates 14% against 4%, Optimizely 13% against 4%, Adform 12% against 4%, Tealium 12% against 4%.

*Share of organizations using DoubleClick Floodlight where each tool was also detected. The tick marks the share across all listed organizations.*

[AppNexus (Xandr)](https://enrich.chat/companies-using/appnexus/)[Yahoo Analytics](https://enrich.chat/companies-using/yahoo-analytics/)[Yahoo Ad Manager Plus](https://enrich.chat/companies-using/yahoo-ad-manager-plus/)[Taboola](https://enrich.chat/companies-using/taboola/)[Amazon Associates](https://enrich.chat/companies-using/amazon-associates/)[Optimizely](https://enrich.chat/companies-using/optimizely/)[Adform](https://enrich.chat/companies-using/adform/)[Tealium](https://enrich.chat/companies-using/tealium/)

## DoubleClick Floodlight by industry

Open an industry to see the organizations in it that use DoubleClick Floodlight.

[Retail](https://enrich.chat/companies-using/doubleclick-floodlight/retail/)[Higher education](https://enrich.chat/companies-using/doubleclick-floodlight/higher-education/)[Information technology and services](https://enrich.chat/companies-using/doubleclick-floodlight/information-technology-and-services/)[Financial services](https://enrich.chat/companies-using/doubleclick-floodlight/financial-services/)[Hospitals and health care](https://enrich.chat/companies-using/doubleclick-floodlight/hospitals-and-health-care/)[Banking](https://enrich.chat/companies-using/doubleclick-floodlight/banking/)[Insurance](https://enrich.chat/companies-using/doubleclick-floodlight/insurance/)[Telecommunications](https://enrich.chat/companies-using/doubleclick-floodlight/telecommunications/)[Automotive](https://enrich.chat/companies-using/doubleclick-floodlight/automotive/)[Hospitality](https://enrich.chat/companies-using/doubleclick-floodlight/hospitality/)[Restaurants](https://enrich.chat/companies-using/doubleclick-floodlight/restaurants/)[Government administration](https://enrich.chat/companies-using/doubleclick-floodlight/government-administration/)[Health, wellness and fitness](https://enrich.chat/companies-using/doubleclick-floodlight/health-wellness-and-fitness/)[Airlines and aviation](https://enrich.chat/companies-using/doubleclick-floodlight/airlines-and-aviation/)[Nonprofit organization management](https://enrich.chat/companies-using/doubleclick-floodlight/nonprofit-organization-management/)[Real estate](https://enrich.chat/companies-using/doubleclick-floodlight/real-estate/)[Electrical and electronic manufacturing](https://enrich.chat/companies-using/doubleclick-floodlight/electrical-and-electronic-manufacturing/)[Food and beverages](https://enrich.chat/companies-using/doubleclick-floodlight/food-and-beverages/)[Utilities](https://enrich.chat/companies-using/doubleclick-floodlight/utilities/)[Mechanical or industrial engineering](https://enrich.chat/companies-using/doubleclick-floodlight/mechanical-or-industrial-engineering/)[Apparel and fashion](https://enrich.chat/companies-using/doubleclick-floodlight/apparel-and-fashion/)

## How do you reach the people who run DoubleClick Floodlight?

The tool tells you what a company already runs; the people to talk to are usually advertising and paid media leaders. Pick an account from the table, then ask your AI agent for them.

```text
Use www.enrich.chat to find the advertising and paid media leaders at [company], with titles and verified work emails
```

Check any other company with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/), or find a company's [email format](https://enrich.chat/tools/email-format-finder/).

## Frequently asked questions

### What companies use DoubleClick Floodlight?

Organizations where DoubleClick Floodlight was detected include Accenture, Tata Consultancy Services, Starbucks, UnitedHealth Group and McDonald's. The page lists a selection of larger ones with links to their profiles.

### Which industries use DoubleClick Floodlight most?

DoubleClick Floodlight shows up most often in computer and network security, luxury goods and jewelry and leisure, travel and tourism.

### How is DoubleClick Floodlight usage detected?

From public signals: code and tags on a company's website, the HTTP headers its servers send, and DNS records. A detected tool shows it was seen, not what the company pays for it.

### Who should I contact at a company that uses DoubleClick Floodlight?

Usually advertising and paid media leaders. Ask your AI agent to use www.enrich.chat to find people in those roles at the account, with verified work emails.

## Try this prompt

Find the people who run DoubleClick Floodlight

```text
Use www.enrich.chat to find the advertising and paid media leaders at [company], with titles and verified work emails
```

## Related

- [Companies using a technology](https://enrich.chat/companies-using/)
- [Companies using Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/)
- [Companies using DoubleClick](https://enrich.chat/companies-using/doubleclick/)
- [Companies using Adobe Media Optimizer](https://enrich.chat/companies-using/adobe-media-optimizer/)
- [Companies using DoubleClick Conversion Tracking](https://enrich.chat/companies-using/doubleclick-conversion/)
- [Companies using Google Dynamic Remarketing](https://enrich.chat/companies-using/google-dynamic-remarketing/)
- [Companies using LinkedIn Marketing Solutions](https://enrich.chat/companies-using/linkedin-marketing-solutions/)
- [Companies using Google Ads Conversion Tracking](https://enrich.chat/companies-using/google-adwords-conversion/)
- [Companies using Bing Ads (Microsoft Advertising)](https://enrich.chat/companies-using/bing-ads/)
- [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)
