> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/companies-using/google-tag-manager/publishing/ # Publishers using Google Tag Manager Google Tag Manager detected at 83% of the publishers listed here. Who they are, what else they run and how to reach the people behind it. By Enrich.chat Editorial. Updated October 21, 2026. **Short answer:** Google Tag Manager was detected at 83% of the publishers listed on this site, including Dotdash Media, Penguin Random House, Springer Nature, Sage Publishing and The New York Times. Below are who they are, the other tools they run and how big they are. ## Which publishers use Google Tag Manager? Google Tag Manager was detected at 83% of the publishers listed on this site. They include Dotdash Media, Penguin Random House, Springer Nature, Sage Publishing and The New York Times. The table lists a selection of larger ones in alphabetical order; names link to company profiles. | Company | Size | Tools detected | | --- | --- | --- | | Amar Ujala | 5,000 to 10,000 | 71 | | Bonnier News | 2,000 to 5,000 | 16 | | Computerworld | 2,000 to 5,000 | 83 | | DK | 2,000 to 5,000 | 27 | | [Dotdash Media](https://enrich.chat/company/dotdash-media/) | 25,000 to 50,000 | 17 | | Estadão | 2,000 to 5,000 | 106 | | Forbes | 5,000 to 10,000 | 73 | | Fortune | 2,000 to 5,000 | 146 | | Groupe EBRA | 2,000 to 5,000 | 4 | | Grupo Planeta | 2,000 to 5,000 | 7 | | Hachette Livre | 5,000 to 10,000 | 16 | | Hindustan Times | 2,000 to 5,000 | 121 | | KTCHNrebel | 5,000 to 10,000 | 13 | | Le Monde | 2,000 to 5,000 | 21 | | MDPI | 5,000 to 10,000 | 55 | | Mondadori Group | 2,000 to 5,000 | 27 | | National Geographic | 5,000 to 10,000 | 83 | | Oxford University Press India | 5,000 to 10,000 | 29 | | [Penguin Random House](https://enrich.chat/company/penguin-random-house/) | 10,000 to 25,000 | 45 | | Público | 2,000 to 5,000 | 20 | | Sage Publishing | 10,000 to 25,000 | 36 | | Scholastic | 5,000 to 10,000 | 93 | | SELF Magazine | 2,000 to 5,000 | 72 | | [Springer Nature](https://enrich.chat/company/springer-nature/) | 10,000 to 25,000 | 58 | | The Economist | 5,000 to 10,000 | 107 | | The New York Times | 5,000 to 10,000 | 39 | | The Washington Post | 2,000 to 5,000 | 22 | | Usa Today | 2,000 to 5,000 | 26 | | Vogue | 2,000 to 5,000 | 102 | | Wiley | 5,000 to 10,000 | 49 | ## What else do publishers that use Google Tag Manager run? These tools stand out among them: each is detected more often here than across all the organizations listed. The tick on each bar marks that wider average. **Figure: Tools found with Google Tag Manager at publishers.** Bars for the share of publishers using Google Tag Manager where each other tool was also detected: DoubleVerify 36%, Integral Ad Science 36%, PubMatic 33%, Nativo 22%, Outbrain 22%, Skimlinks 20%, Marchex 18%, Conversant (ValueClick) 13%. *Share of publishers using Google Tag Manager where each other tool was also detected. The tick marks the share across all listed organizations.* ## How big are publishers that use Google Tag Manager? The columns show how these publishers spread across six size ranges. **Figure: Size of publishers using Google Tag Manager.** Six columns for the share of publishers using Google Tag Manager in each size range from 2,000 to over 100,000 employees: 2-5K 67%, 5-10K 24%, 10-25K 7%, 25-50K 2%, 50-100K 0%, 100K+ 0%. *Share of publishers using Google Tag Manager in each size range.* ## More from Publishing and Google Tag Manager Other tools in publishing: Other industries that use Google Tag Manager: [Information technology and services](https://enrich.chat/companies-using/google-tag-manager/information-technology-and-services/)[Hospitals and health care](https://enrich.chat/companies-using/google-tag-manager/hospitals-and-health-care/)[Retail](https://enrich.chat/companies-using/google-tag-manager/retail/)[Higher education](https://enrich.chat/companies-using/google-tag-manager/higher-education/)[Government administration](https://enrich.chat/companies-using/google-tag-manager/government-administration/)[Financial services](https://enrich.chat/companies-using/google-tag-manager/financial-services/)[Banking](https://enrich.chat/companies-using/google-tag-manager/banking/)[Insurance](https://enrich.chat/companies-using/google-tag-manager/insurance/)[Automotive](https://enrich.chat/companies-using/google-tag-manager/automotive/)[Telecommunications](https://enrich.chat/companies-using/google-tag-manager/telecommunications/) ## How do you reach the people who run Google Tag Manager at publishers? Google Tag Manager is usually owned by marketing analytics and web analytics leaders. Pick an organization from the table, then ask your AI agent for them. ```text Use www.enrich.chat to find publishing directors, heads of digital and marketing leaders at [company], with titles and verified work emails ``` ## Frequently asked questions ### Which publishers use Google Tag Manager? Google Tag Manager was detected at 83% of the publishers listed here, including Dotdash Media, Penguin Random House, Springer Nature, Sage Publishing and The New York Times. ### What else do publishers that use Google Tag Manager run? They most often also run DoubleVerify, Integral Ad Science, PubMatic and Nativo. ### How is Google Tag Manager detected? From public signals: code and tags on a company's website, HTTP headers and DNS records. A detected tool shows it was seen, not what the company pays for it. ### Who should I contact? Usually marketing analytics and web analytics leaders for the tool, and publishing directors, heads of digital and marketing leaders for the buying decision. Ask your AI agent to use www.enrich.chat to find them with verified work emails. ## Try this prompt Find the people who run Google Tag Manager ```text Use www.enrich.chat to find publishing directors, heads of digital and marketing leaders at [company], with titles and verified work emails ``` ## Related - [Companies using a technology](https://enrich.chat/companies-using/) - [Software and technology services companies using Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/information-technology-and-services/) - [Hospitals and health systems using Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/hospitals-and-health-care/) - [Retailers using Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/retail/) - [Colleges and universities using Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/higher-education/) - [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)