> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/companies-using/google-tag-manager/retail/

# Retailers using Google Tag Manager

Google Tag Manager detected at 80% of the retailers listed here. Who they are, what else they run and how to reach the people behind it.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** Google Tag Manager was detected at 80% of the retailers listed on this site, including Walmart, Home Depot, Starbucks, Lowe's and Albertsons. Below are who they are, the other tools they run and how big they are.

## Which retailers use Google Tag Manager?

Google Tag Manager was detected at 80% of the retailers listed on this site. They include Walmart, Home Depot, Starbucks, Lowe's and Albertsons. The table lists a selection of larger ones in alphabetical order; names link to company profiles.

| Company | Size | Tools detected |
| --- | --- | --- |
| [7-Eleven](https://enrich.chat/company/7-eleven/) | 100,000+ | 52 |
| [Albertsons](https://enrich.chat/company/albertsons/) | 100,000+ | 47 |
| [Aldi Süd](https://enrich.chat/company/aldi-s-d/) | 100,000+ | 63 |
| [Asda](https://enrich.chat/company/asda/) | 100,000+ | 16 |
| [AutoZone](https://enrich.chat/company/autozone/) | 100,000+ | 47 |
| [Coles Group](https://enrich.chat/company/coles-group/) | 100,000+ | 52 |
| [DFI Retail Group](https://enrich.chat/company/dfi-retail-group/) | 100,000+ | 19 |
| [Dollar General](https://enrich.chat/company/dollar-general/) | 100,000+ | 45 |
| [E.Leclerc](https://enrich.chat/company/e-leclerc/) | 100,000+ | 41 |
| [Family Dollar](https://enrich.chat/company/family-dollar/) | 100,000+ | 38 |
| [H&M](https://enrich.chat/company/handm/) | 100,000+ | 31 |
| [H-E-B](https://enrich.chat/company/h-e-b/) | 100,000+ | 43 |
| [Home Depot](https://enrich.chat/company/home-depot/) | 100,000+ | 32 |
| [Jerónimo Martins](https://enrich.chat/company/jer-nimo-martins/) | 100,000+ | 18 |
| [Jewel-Osco](https://enrich.chat/company/jewel-osco/) | 100,000+ | 16 |
| [Kaufland](https://enrich.chat/company/kaufland/) | 100,000+ | 25 |
| [Lidl in Germany](https://enrich.chat/company/lidl-in-germany/) | 100,000+ | 50 |
| [Loblaw Companies](https://enrich.chat/company/loblaw-companies/) | 100,000+ | 13 |
| [Lowe's](https://enrich.chat/company/lowes/) | 100,000+ | 24 |
| [Morrisons](https://enrich.chat/company/morrisons/) | 100,000+ | 26 |
| [Ross Stores](https://enrich.chat/company/ross-stores/) | 100,000+ | 29 |
| [Safeway](https://enrich.chat/company/safeway/) | 100,000+ | 36 |
| [Sobeys](https://enrich.chat/company/sobeys/) | 100,000+ | 40 |
| [Starbucks](https://enrich.chat/company/starbucks/) | 100,000+ | 71 |
| [Superdrug](https://enrich.chat/company/superdrug/) | 100,000+ | 42 |
| [Walmart](https://enrich.chat/company/walmart/) | 100,000+ | 53 |
| [Wesfarmers](https://enrich.chat/company/wesfarmers/) | 100,000+ | 11 |
| [Whole Foods Market](https://enrich.chat/company/whole-foods-market/) | 100,000+ | 44 |
| [Woolworths Group](https://enrich.chat/company/woolworths-group/) | 100,000+ | 22 |
| [Woolworths Supermarkets](https://enrich.chat/company/woolworths-supermarkets/) | 100,000+ | 70 |

## What else do retailers that use Google Tag Manager run?

These tools stand out among them: each is detected more often here than across all the organizations listed. The tick on each bar marks that wider average.

**Figure: Tools found with Google Tag Manager at retailers.** Bars for the share of retailers using Google Tag Manager where each other tool was also detected: Criteo 23%, AppNexus (Xandr) 21%, PayPal 19%, SOASTA 16%, RTB House 15%, TripleLift 12%, Rubicon Project 11%, OpenX Ad Exchange 10%.

*Share of retailers using Google Tag Manager where each other tool was also detected. The tick marks the share across all listed organizations.*

## How big are retailers that use Google Tag Manager?

The columns show how these retailers spread across six size ranges.

**Figure: Size of retailers using Google Tag Manager.** Six columns for the share of retailers using Google Tag Manager in each size range from 2,000 to over 100,000 employees: 2-5K 45%, 5-10K 16%, 10-25K 20%, 25-50K 9%, 50-100K 5%, 100K+ 4%.

*Share of retailers using Google Tag Manager in each size range.*

## More from Retail and Google Tag Manager

Other tools in retail:

[Google Analytics](https://enrich.chat/companies-using/google-analytics/retail/)[Facebook Login](https://enrich.chat/companies-using/facebook-login/retail/)[Microsoft 365](https://enrich.chat/companies-using/microsoft-365/retail/)[Facebook Widget](https://enrich.chat/companies-using/facebook-widget/retail/)[Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/retail/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/retail/)[Vimeo](https://enrich.chat/companies-using/vimeo/retail/)[DoubleClick](https://enrich.chat/companies-using/doubleclick/retail/)[Google Dynamic Remarketing](https://enrich.chat/companies-using/google-dynamic-remarketing/retail/)[DoubleClick Conversion Tracking](https://enrich.chat/companies-using/doubleclick-conversion/retail/)

Other industries that use Google Tag Manager:

[Information technology and services](https://enrich.chat/companies-using/google-tag-manager/information-technology-and-services/)[Hospitals and health care](https://enrich.chat/companies-using/google-tag-manager/hospitals-and-health-care/)[Higher education](https://enrich.chat/companies-using/google-tag-manager/higher-education/)[Government administration](https://enrich.chat/companies-using/google-tag-manager/government-administration/)[Financial services](https://enrich.chat/companies-using/google-tag-manager/financial-services/)[Banking](https://enrich.chat/companies-using/google-tag-manager/banking/)[Insurance](https://enrich.chat/companies-using/google-tag-manager/insurance/)[Automotive](https://enrich.chat/companies-using/google-tag-manager/automotive/)[Telecommunications](https://enrich.chat/companies-using/google-tag-manager/telecommunications/)[Machinery](https://enrich.chat/companies-using/google-tag-manager/machinery/)

## How do you reach the people who run Google Tag Manager at retailers?

Google Tag Manager is usually owned by marketing analytics and web analytics leaders. Pick an organization from the table, then ask your AI agent for them.

```text
Use www.enrich.chat to find chief merchandising officers, ecommerce heads and CIOs at [company], with titles and verified work emails
```

## Frequently asked questions

### Which retailers use Google Tag Manager?

Google Tag Manager was detected at 80% of the retailers listed here, including Walmart, Home Depot, Starbucks, Lowe's and Albertsons.

### What else do retailers that use Google Tag Manager run?

They most often also run Criteo, AppNexus (Xandr), PayPal and SOASTA.

### How is Google Tag Manager detected?

From public signals: code and tags on a company's website, HTTP headers and DNS records. A detected tool shows it was seen, not what the company pays for it.

### Who should I contact?

Usually marketing analytics and web analytics leaders for the tool, and chief merchandising officers, ecommerce heads and CIOs for the buying decision. Ask your AI agent to use www.enrich.chat to find them with verified work emails.

## Try this prompt

Find the people who run Google Tag Manager

```text
Use www.enrich.chat to find chief merchandising officers, ecommerce heads and CIOs at [company], with titles and verified work emails
```

## Related

- [Companies using a technology](https://enrich.chat/companies-using/)
- [Retailers using Google Analytics](https://enrich.chat/companies-using/google-analytics/retail/)
- [Retailers using Facebook Login](https://enrich.chat/companies-using/facebook-login/retail/)
- [Retailers using Microsoft 365](https://enrich.chat/companies-using/microsoft-365/retail/)
- [Retailers using Facebook Widget](https://enrich.chat/companies-using/facebook-widget/retail/)
- [Software and technology services companies using Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/information-technology-and-services/)
- [Hospitals and health systems using Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/hospitals-and-health-care/)
- [Colleges and universities using Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/higher-education/)
- [Government agencies using Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/government-administration/)
- [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)
