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# Retailers using OpenX Ad Exchange

OpenX Ad Exchange detected at 8% of the retailers listed here. Who they are, what else they run and how to reach the people behind it.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** OpenX Ad Exchange was detected at 8% of the retailers listed on this site, including Lidl in Germany, H-E-B, E.Leclerc, Kohl's and Casas Bahia. Below are who they are, the other tools they run and how big they are.

## Which retailers use OpenX Ad Exchange?

OpenX Ad Exchange was detected at 8% of the retailers listed on this site. They include Lidl in Germany, H-E-B, E.Leclerc, Kohl's and Casas Bahia. The table lists a selection of larger ones in alphabetical order; names link to company profiles.

| Company | Size | Tools detected |
| --- | --- | --- |
| [Academy Sports + Outdoors](https://enrich.chat/company/academy-sports-outdoors/) | 10,000 to 25,000 | 62 |
| [Action](https://enrich.chat/company/action/) | 10,000 to 25,000 | 51 |
| [Aerie by AEO](https://enrich.chat/company/aerie-by-aeo/) | 25,000 to 50,000 | 68 |
| [Bed Bath & Beyond](https://enrich.chat/company/bed-bath-and-beyond/) | 10,000 to 25,000 | 77 |
| [Boots UK](https://enrich.chat/company/boots-uk/) | 50,000 to 100,000 | 78 |
| [Carrefour Italia](https://enrich.chat/company/carrefour-italia/) | 10,000 to 25,000 | 81 |
| [Casas Bahia](https://enrich.chat/company/casas-bahia/) | 50,000 to 100,000 | 48 |
| [Clicks Group](https://enrich.chat/company/clicks-group/) | 10,000 to 25,000 | 41 |
| [Coppel](https://enrich.chat/company/coppel/) | 25,000 to 50,000 | 54 |
| [Debenhams](https://enrich.chat/company/debenhams/) | 25,000 to 50,000 | 42 |
| [DeFacto](https://enrich.chat/company/defacto/) | 10,000 to 25,000 | 36 |
| [Deichmann](https://enrich.chat/company/deichmann/) | 25,000 to 50,000 | 49 |
| [Dillard's](https://enrich.chat/company/dillards/) | 25,000 to 50,000 | 45 |
| [E.Leclerc](https://enrich.chat/company/e-leclerc/) | 100,000+ | 41 |
| [Falabella](https://enrich.chat/company/falabella/) | 10,000 to 25,000 | 65 |
| [Grupo Casas Bahia](https://enrich.chat/company/grupo-casas-bahia/) | 25,000 to 50,000 | 48 |
| [H-E-B](https://enrich.chat/company/h-e-b/) | 100,000+ | 43 |
| [HEMA](https://enrich.chat/company/hema/) | 10,000 to 25,000 | 58 |
| [Kmart](https://enrich.chat/company/kmart/) | 10,000 to 25,000 | 41 |
| [Kohl's](https://enrich.chat/company/kohls/) | 50,000 to 100,000 | 96 |
| [LC Waikiki](https://enrich.chat/company/lc-waikiki/) | 10,000 to 25,000 | 34 |
| [Lidl France](https://enrich.chat/company/lidl-france/) | 10,000 to 25,000 | 40 |
| [Lidl in Germany](https://enrich.chat/company/lidl-in-germany/) | 100,000+ | 50 |
| [Lidl Polska](https://enrich.chat/company/lidl-polska/) | 25,000 to 50,000 | 37 |
| [Michaels Stores](https://enrich.chat/company/michaels-stores/) | 25,000 to 50,000 | 73 |
| [Noon](https://enrich.chat/company/noon/) | 25,000 to 50,000 | 48 |
| [OBI Group Holding](https://enrich.chat/company/obi-group-holding/) | 25,000 to 50,000 | 57 |
| [PUMA Group](https://enrich.chat/company/puma-group/) | 10,000 to 25,000 | 103 |
| [Riachuelo](https://enrich.chat/company/riachuelo/) | 25,000 to 50,000 | 36 |
| [Skechers USA](https://enrich.chat/company/skechers-usa/) | 10,000 to 25,000 | 73 |

## What else do retailers that use OpenX Ad Exchange run?

These tools stand out among them: each is detected more often here than across all the organizations listed. The tick on each bar marks that wider average.

**Figure: Tools found with OpenX Ad Exchange at retailers.** Bars for the share of retailers using OpenX Ad Exchange where each other tool was also detected: Rubicon Project 95%, TripleLift 94%, RTB House 92%, 33Across 89%, Flix Media 16%, Afterpay 13%, Bloomreach 10%, Oracle Commerce 10%.

*Share of retailers using OpenX Ad Exchange where each other tool was also detected. The tick marks the share across all listed organizations.*

## How big are retailers that use OpenX Ad Exchange?

The columns show how these retailers spread across six size ranges.

**Figure: Size of retailers using OpenX Ad Exchange.** Six columns for the share of retailers using OpenX Ad Exchange in each size range from 2,000 to over 100,000 employees: 2-5K 30%, 5-10K 23%, 10-25K 25%, 25-50K 14%, 50-100K 4%, 100K+ 4%.

*Share of retailers using OpenX Ad Exchange in each size range.*

## More from Retail and OpenX Ad Exchange

Other tools in retail:

[Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/retail/)[Google Analytics](https://enrich.chat/companies-using/google-analytics/retail/)[Facebook Login](https://enrich.chat/companies-using/facebook-login/retail/)[Microsoft 365](https://enrich.chat/companies-using/microsoft-365/retail/)[Facebook Widget](https://enrich.chat/companies-using/facebook-widget/retail/)[Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/retail/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/retail/)[Vimeo](https://enrich.chat/companies-using/vimeo/retail/)[DoubleClick](https://enrich.chat/companies-using/doubleclick/retail/)[Google Dynamic Remarketing](https://enrich.chat/companies-using/google-dynamic-remarketing/retail/)

Other industries that use OpenX Ad Exchange:

## How do you reach the people who run OpenX Ad Exchange at retailers?

OpenX Ad Exchange is usually owned by advertising and paid media leaders. Pick an organization from the table, then ask your AI agent for them.

```text
Use www.enrich.chat to find chief merchandising officers, ecommerce heads and CIOs at [company], with titles and verified work emails
```

## Frequently asked questions

### Which retailers use OpenX Ad Exchange?

OpenX Ad Exchange was detected at 8% of the retailers listed here, including Lidl in Germany, H-E-B, E.Leclerc, Kohl's and Casas Bahia.

### What else do retailers that use OpenX Ad Exchange run?

They most often also run Rubicon Project, TripleLift, RTB House and 33Across.

### How is OpenX Ad Exchange detected?

From public signals: code and tags on a company's website, HTTP headers and DNS records. A detected tool shows it was seen, not what the company pays for it.

### Who should I contact?

Usually advertising and paid media leaders for the tool, and chief merchandising officers, ecommerce heads and CIOs for the buying decision. Ask your AI agent to use www.enrich.chat to find them with verified work emails.

## Try this prompt

Find the people who run OpenX Ad Exchange

```text
Use www.enrich.chat to find chief merchandising officers, ecommerce heads and CIOs at [company], with titles and verified work emails
```

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