> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/companies-using/undertone/

# Companies using Undertone

Undertone is an advertising network known for rich media and video ad formats on publisher sites. Here are the organizations where it was detected, where it is most common and how to reach the people who run it.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** Organizations that use Undertone include The AA, Rite Aid, Spectrum, MGM Resorts International and Staples. Undertone is in the advertising and retargeting category; below are the industries where it is most common, how adoption changes with size and the tools found alongside it.

## What is Undertone?

Undertone is an advertising network known for rich media and video ad formats on publisher sites. It sits in the advertising and retargeting category and is usually owned by advertising and paid media leaders.

## Which companies use Undertone?

Organizations where Undertone was detected include The AA, Rite Aid, Spectrum, MGM Resorts International and Staples. The table lists a selection of larger ones in alphabetical order; names link to company profiles.

| Company | Industry | Size |
| --- | --- | --- |
| [Ace Hardware](https://enrich.chat/company/ace-hardware/) | Retail | 10,000 to 25,000 |
| [DTE Energy](https://enrich.chat/company/dte-energy/) | Utilities | 10,000 to 25,000 |
| Elanco | Pharmaceuticals | 10,000 to 25,000 |
| [Everise](https://enrich.chat/company/everise/) | Outsourcing and offshoring | 10,000 to 25,000 |
| [Farmers Group](https://enrich.chat/company/farmers-group/) | Insurance | 50,000 to 100,000 |
| [Fred Meyer](https://enrich.chat/company/fred-meyer/) | Retail | 25,000 to 50,000 |
| Fry's Food and Drug | Retail | 10,000 to 25,000 |
| [Giant Eagle](https://enrich.chat/company/giant-eagle/) | Retail | 25,000 to 50,000 |
| Golden Corral | Restaurants | 5,000 to 10,000 |
| [Harris Teeter](https://enrich.chat/company/harris-teeter/) | Retail | 25,000 to 50,000 |
| [Hooters of America](https://enrich.chat/company/hooters-of-america/) | Restaurants | 10,000 to 25,000 |
| [King Soopers/City Market](https://enrich.chat/company/king-soopers-city-market/) | Retail | 10,000 to 25,000 |
| [Kmart](https://enrich.chat/company/kmart/) | Retail | 10,000 to 25,000 |
| [MGM Resorts International](https://enrich.chat/company/mgm-resorts-international/) | Hospitality | 50,000 to 100,000 |
| [National Grid](https://enrich.chat/company/national-grid/) | Utilities | 25,000 to 50,000 |
| [NetSuite](https://enrich.chat/company/netsuite/) | Information technology and services | 10,000 to 25,000 |
| [Oregon State University](https://enrich.chat/company/oregon-state-university/) | Higher education | 10,000 to 25,000 |
| [PSEG](https://enrich.chat/company/pseg/) | Utilities | 10,000 to 25,000 |
| [Ralphs Grocery](https://enrich.chat/company/ralphs-grocery/) | Retail | 25,000 to 50,000 |
| [Rite Aid](https://enrich.chat/company/rite-aid/) | Retail | 50,000 to 100,000 |
| Smith's Food & Drug Centers | Retail | 10,000 to 25,000 |
| [Spectrum](https://enrich.chat/company/spectrum/) | Telecommunications | 50,000 to 100,000 |
| [Staples](https://enrich.chat/company/staples/) | Retail | 50,000 to 100,000 |
| [Staples Canada](https://enrich.chat/company/staples-canada/) | Retail | 10,000 to 25,000 |
| [The AA](https://enrich.chat/company/the-aa/) | Automotive | 100,000+ |
| The Talbots | Retail | 5,000 to 10,000 |
| [The Vanguard Group](https://enrich.chat/company/the-vanguard-group/) | Financial services | 25,000 to 50,000 |
| [Truist](https://enrich.chat/company/truist/) | Financial services | 25,000 to 50,000 |
| [Universal Orlando](https://enrich.chat/company/universal-orlando/) | Entertainment | 25,000 to 50,000 |
| University of North Carolina at Charlotte | Higher education | 5,000 to 10,000 |

## Do larger companies use Undertone more?

For each size range, the column shows the share of listed organizations where Undertone was detected.

**Figure: Undertone by company size.** Six columns, one per size range from 2,000 to over 100,000 employees, showing the share of organizations where Undertone was detected: 2-5K 0%, 5-10K 0%, 10-25K 1%, 25-50K 1%, 50-100K 1%, 100K+ 0%.

*Share of listed organizations in each size range where Undertone was detected.*

## What tools go with Undertone?

Among the organizations that use Undertone, these tools stand out: each is detected more often alongside Undertone than across all the organizations listed. The tick on each bar marks that wider average.

**Figure: Tools that stand out among Undertone users.** Bars for the share of Undertone users that also use each tool, with a tick for the share across all listed organizations: dataxu 24% against 1%, Integral Ad Science 22% against 1%, PubMatic 22% against 1%, DoubleVerify 20% against 1%, Conversant (ValueClick) 12% against 0%, Nativo 12% against 0%, Advertising.com 10% against 0%, Outbrain 10% against 0%.

*Share of organizations using Undertone where each tool was also detected. The tick marks the share across all listed organizations.*

[dataxu](https://enrich.chat/companies-using/dataxu/)[Integral Ad Science](https://enrich.chat/companies-using/integral-ad-science/)[PubMatic](https://enrich.chat/companies-using/pubmatic/)[DoubleVerify](https://enrich.chat/companies-using/doubleverify/)[Conversant (ValueClick)](https://enrich.chat/companies-using/conversant/)[Nativo](https://enrich.chat/companies-using/nativo/)[Advertising.com](https://enrich.chat/companies-using/advertising-com/)[Outbrain](https://enrich.chat/companies-using/outbrain/)

## How do you reach the people who run Undertone?

The tool tells you what a company already runs; the people to talk to are usually advertising and paid media leaders. Pick an account from the table, then ask your AI agent for them.

```text
Use www.enrich.chat to find the advertising and paid media leaders at [company], with titles and verified work emails
```

Check any other company with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/), or find a company's [email format](https://enrich.chat/tools/email-format-finder/).

## Frequently asked questions

### What companies use Undertone?

Organizations where Undertone was detected include The AA, Rite Aid, Spectrum, MGM Resorts International and Staples. The page lists a selection of larger ones with links to their profiles.

### Which industries use Undertone most?

Undertone is used across a range of industries.

### How is Undertone usage detected?

From public signals: code and tags on a company's website, the HTTP headers its servers send, and DNS records. A detected tool shows it was seen, not what the company pays for it.

### Who should I contact at a company that uses Undertone?

Usually advertising and paid media leaders. Ask your AI agent to use www.enrich.chat to find people in those roles at the account, with verified work emails.

## Try this prompt

Find the people who run Undertone

```text
Use www.enrich.chat to find the advertising and paid media leaders at [company], with titles and verified work emails
```

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