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# Companies using Yandex Metrica

Yandex Metrica is a free web analytics service from Yandex that provides traffic reports, session replay and heatmaps. Here are the organizations where it was detected, where it is most common and how to reach the people who run it.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** Organizations that use Yandex Metrica include VTB, Peugeot, Huawei Enterprise Service, Mars and H-E-B. Yandex Metrica is in the analytics and tracking category; below are the industries where it is most common, how adoption changes with size and the tools found alongside it.

## What is Yandex Metrica?

Yandex Metrica is a free web analytics service from Yandex that provides traffic reports, session replay and heatmaps. It sits in the analytics and tracking category and is usually owned by marketing analytics and web analytics leaders.

## Which companies use Yandex Metrica?

Organizations where Yandex Metrica was detected include VTB, Peugeot, Huawei Enterprise Service, Mars and H-E-B. The table lists a selection of larger ones in alphabetical order; names link to company profiles.

| Company | Industry | Size |
| --- | --- | --- |
| [Air France](https://enrich.chat/company/air-france/) | Airlines and aviation | 50,000 to 100,000 |
| [Atlas Copco](https://enrich.chat/company/atlas-copco/) | Machinery | 25,000 to 50,000 |
| [AVON](https://enrich.chat/company/avon/) | Health, wellness and fitness | 50,000 to 100,000 |
| [Bancolombia](https://enrich.chat/company/bancolombia/) | Banking | 25,000 to 50,000 |
| [Barcelo Hotel Group](https://enrich.chat/company/barcelo-hotel-group/) | Hospitality | 25,000 to 50,000 |
| [Emerson Electric](https://enrich.chat/company/emerson-electric/) | Machinery | 50,000 to 100,000 |
| [H-E-B](https://enrich.chat/company/h-e-b/) | Retail | 100,000+ |
| [Hisense Group](https://enrich.chat/company/hisense-group/) | Electrical and electronic manufacturing | 50,000 to 100,000 |
| [Huawei Enterprise Service](https://enrich.chat/company/huawei-enterprise-service/) | Telecommunications | 100,000+ |
| [Itaú Unibanco](https://enrich.chat/company/ita-unibanco/) | Banking | 100,000+ |
| [Kao](https://enrich.chat/company/kao/) | Health, wellness and fitness | 25,000 to 50,000 |
| [Kempinski Hotels](https://enrich.chat/company/kempinski-hotels/) | Hospitality | 10,000 to 25,000 |
| [LG Electronics U.S.A.](https://enrich.chat/company/lg-electronics-u-s-a/) | Electrical and electronic manufacturing | 50,000 to 100,000 |
| [Lukoil](https://enrich.chat/company/lukoil/) | Oil and energy | 100,000+ |
| [Mars](https://enrich.chat/company/mars/) | Mechanical or industrial engineering | 100,000+ |
| [Nutresa](https://enrich.chat/company/nutresa/) | Food and beverages | 25,000 to 50,000 |
| [Nvidia](https://enrich.chat/company/nvidia/) | Computer hardware | 25,000 to 50,000 |
| [OPPO](https://enrich.chat/company/oppo/) | Telecommunications | 50,000 to 100,000 |
| [Peugeot](https://enrich.chat/company/peugeot/) | Automotive | 100,000+ |
| [Qatar Airways](https://enrich.chat/company/qatar-airways/) | Airlines and aviation | 25,000 to 50,000 |
| [Sika](https://enrich.chat/company/sika/) | Chemicals | 25,000 to 50,000 |
| [TP-Link](https://enrich.chat/company/tp-link/) | Electrical and electronic manufacturing | 25,000 to 50,000 |
| [Trip.com Group](https://enrich.chat/company/trip-com-group/) | Information technology and services | 25,000 to 50,000 |
| [Turkcell](https://enrich.chat/company/turkcell/) | Telecommunications | 25,000 to 50,000 |
| [Unicef](https://enrich.chat/company/unicef/) | Nonprofit organization management | 25,000 to 50,000 |
| [United Nations](https://enrich.chat/company/united-nations/) | International affairs | 50,000 to 100,000 |
| [Vodafone](https://enrich.chat/company/vodafone/) | Telecommunications | 100,000+ |
| [Volvo Cars](https://enrich.chat/company/volvo-cars/) | Automotive | 100,000+ |
| [VTB](https://enrich.chat/company/vtb/) | Banking | 100,000+ |
| [Yamaha](https://enrich.chat/company/yamaha/) | Music | 25,000 to 50,000 |

## Which industries use Yandex Metrica most?

The bars show, for each industry, the share of listed organizations where Yandex Metrica was detected.

**Figure: Where Yandex Metrica shows up most often.** Bars for the share of organizations in each of 8 industries where Yandex Metrica was detected, from Hospitality at 6% down to Information technology and services at 2%.

*Share of listed organizations in each industry where Yandex Metrica was detected.*

## Do larger companies use Yandex Metrica more?

For each size range, the column shows the share of listed organizations where Yandex Metrica was detected.

**Figure: Yandex Metrica by company size.** Six columns, one per size range from 2,000 to over 100,000 employees, showing the share of organizations where Yandex Metrica was detected: 2-5K 1%, 5-10K 1%, 10-25K 2%, 25-50K 2%, 50-100K 2%, 100K+ 3%.

*Share of listed organizations in each size range where Yandex Metrica was detected.*

## What tools go with Yandex Metrica?

Among the organizations that use Yandex Metrica, these tools stand out: each is detected more often alongside Yandex Metrica than across all the organizations listed. The tick on each bar marks that wider average.

**Figure: Tools that stand out among Yandex Metrica users.** Bars for the share of Yandex Metrica users that also use each tool, with a tick for the share across all listed organizations: Criteo 31% against 5%, Adform 28% against 4%, RTB House 22% against 2%, OpenX Ad Exchange 19% against 2%, Rubicon Project 19% against 2%, 33Across 17% against 2%, TripleLift 17% against 2%, Baidu Ads 14% against 3%.

*Share of organizations using Yandex Metrica where each tool was also detected. The tick marks the share across all listed organizations.*

[Criteo](https://enrich.chat/companies-using/criteo/)[Adform](https://enrich.chat/companies-using/adform/)[RTB House](https://enrich.chat/companies-using/rtb-house/)[OpenX Ad Exchange](https://enrich.chat/companies-using/openx/)[Rubicon Project](https://enrich.chat/companies-using/rubicon-project/)[33Across](https://enrich.chat/companies-using/33across/)[TripleLift](https://enrich.chat/companies-using/triplelift/)[Baidu Ads](https://enrich.chat/companies-using/baidu-ads/)

## How do you reach the people who run Yandex Metrica?

The tool tells you what a company already runs; the people to talk to are usually marketing analytics and web analytics leaders. Pick an account from the table, then ask your AI agent for them.

```text
Use www.enrich.chat to find the marketing analytics and web analytics leaders at [company], with titles and verified work emails
```

Check any other company with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/), or find a company's [email format](https://enrich.chat/tools/email-format-finder/).

## Frequently asked questions

### What companies use Yandex Metrica?

Organizations where Yandex Metrica was detected include VTB, Peugeot, Huawei Enterprise Service, Mars and H-E-B. The page lists a selection of larger ones with links to their profiles.

### Which industries use Yandex Metrica most?

Yandex Metrica shows up most often in hospitality, apparel and fashion and electrical and electronic manufacturing.

### How is Yandex Metrica usage detected?

From public signals: code and tags on a company's website, the HTTP headers its servers send, and DNS records. A detected tool shows it was seen, not what the company pays for it.

### Who should I contact at a company that uses Yandex Metrica?

Usually marketing analytics and web analytics leaders. Ask your AI agent to use www.enrich.chat to find people in those roles at the account, with verified work emails.

## Try this prompt

Find the people who run Yandex Metrica

```text
Use www.enrich.chat to find the marketing analytics and web analytics leaders at [company], with titles and verified work emails
```

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