> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/company/adidas/ # Adidas A sporting goods organization with 50,000 to 100,000 employees. Where it sits among its peers, the technology it runs and how to reach its people. By Enrich.chat Editorial. Updated October 21, 2026. **Short answer:** Adidas (adidas-group.com) is a sporting goods organization with 50,000 to 100,000 employees. Its public technology footprint includes Microsoft 365, Microsoft Outlook, Salesforce and Amazon SES. ## How big is Adidas? Adidas has 50,000 to 100,000 employees. Among the sporting goods companies on this site it sits in the larger half. Each dot in the figure is one of its peers, placed by size; the orange dot is Adidas. **Figure: Where Adidas sits among sporting goods companies.** A strip of dots, one for each of 13 peers in sporting goods, spread from 2,000 to 2,000,000 employees on a log scale. Adidas is highlighted and falls in the 50,000 to 100,000 employees range in the larger half. *Peers in sporting goods placed by employee count on a log scale. Sizes are rounded ranges from public profiles.* Headcount on public company profiles is rounded and moves as a company hires, so use the range as a guide, not as a payroll figure. ## Where is Adidas headquartered? Adidas is headquartered in Herzogenaurach, Germany. [Companies in Germany](https://enrich.chat/companies-in/germany/) ## What industry is Adidas in? Adidas works in sporting goods. This group covers makers and sellers of equipment, apparel and accessories for sports and outdoor activities. Similar organizations on this site: [Anta](https://enrich.chat/company/anta/), [Decathlon France](https://enrich.chat/company/decathlon-france/), [Decathlon](https://enrich.chat/company/decathlon/), [Brinker International](https://enrich.chat/company/brinker-international/), [Médecins Sans Frontières (MSF)](https://enrich.chat/company/m-decins-sans-fronti-res-msf/) and [Adient](https://enrich.chat/company/adient/). ## What technology does Adidas use? We detect 19 tools on Adidas's public footprint across 12 categories, for example Salesforce for marketing automation and crm, Demandware for e-commerce and payments and Zendesk for customer support and chat. The figure counts the tools in each category; the groups below name them and link to the companies that use each one. **Figure: Tools detected at Adidas, by category.** A bar chart of how many tools were detected at Adidas in each category: Email and productivity 3, Frameworks and libraries 3, E-commerce and payments 2, Customer support and chat 2, CDN and security 2, Marketing automation and CRM 1, HR and recruiting 1. *Tools detected on the public footprint of Adidas, by category.* ### Marketing automation and CRM [Salesforce](https://enrich.chat/companies-using/salesforce/) ### E-commerce and payments [Demandware](https://enrich.chat/companies-using/demandware/)[Salesforce Commerce Cloud](https://enrich.chat/companies-using/salesforce-commerce-cloud/) ### Customer support and chat [Zendesk](https://enrich.chat/companies-using/zendesk/)[Salesforce Live Agent](https://enrich.chat/companies-using/salesforce-live-agent/) ### HR and recruiting [SAP SuccessFactors](https://enrich.chat/companies-using/successfactors/) ### Data and observability [MongoDB](https://enrich.chat/companies-using/mongodb/) ### Developer and DevOps tools [Atlassian Cloud](https://enrich.chat/companies-using/atlassian/) ### Email and productivity [Microsoft 365](https://enrich.chat/companies-using/microsoft-365/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/)[Amazon SES](https://enrich.chat/companies-using/amazon-ses/) ### CDN and security [Akamai](https://enrich.chat/companies-using/akamai/)[CSC Corporate Domains](https://enrich.chat/companies-using/csc-corporate-domains/) ### Analytics and tracking [Demandware Analytics](https://enrich.chat/companies-using/demandware-analytics/) ### Frameworks and libraries [Vue.js](https://enrich.chat/companies-using/vue-js/)[React Redux](https://enrich.chat/companies-using/react-redux/)[Django Language](https://enrich.chat/companies-using/django-language/) ### Fonts, maps and embeds [Mapbox](https://enrich.chat/companies-using/mapbox/) Tools change as companies adopt and drop them. Check a single company at any time with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/). ## How do I find the right people at Adidas? Start from the website, adidas-group.com. Enter it in the free email finder with a name, or ask your AI agent for the people in the roles you sell to, such as merchandising leaders, ecommerce heads and brand directors. ```text Use www.enrich.chat to find the merchandising leaders, ecommerce heads and brand directors at adidas-group.com, with titles and verified work emails ``` Not sure how addresses are written at Adidas? The free [email format finder](https://enrich.chat/tools/email-format-finder/) shows the pattern for adidas-group.com. ## Which other companies use the same tools? See who else runs the tools Adidas uses: [Microsoft 365](https://enrich.chat/companies-using/microsoft-365/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/)[Salesforce](https://enrich.chat/companies-using/salesforce/)[Amazon SES](https://enrich.chat/companies-using/amazon-ses/)[Atlassian Cloud](https://enrich.chat/companies-using/atlassian/)[Vue.js](https://enrich.chat/companies-using/vue-js/) ## Frequently asked questions ### How many employees does Adidas have? Adidas is in the 50,000 to 100,000 employees range on its public company profile. Headcounts are rounded and change as companies hire, so treat the range as a guide. ### What industry is Adidas in? Adidas works in sporting goods. This group covers makers and sellers of equipment, apparel and accessories for sports and outdoor activities. ### What technology does Adidas use? Tools detected on its public footprint include Microsoft 365, Microsoft Outlook, Salesforce and Amazon SES, across 12 categories. A detected tool shows it was seen, not what Adidas pays for it. ### Where is Adidas headquartered? Adidas is headquartered in Herzogenaurach, Germany. ### What is the website of Adidas? Adidas's website is adidas-group.com. Staff email usually uses a domain like it, so check the pattern with the free email format finder before you write to anyone. ## Try this prompt Find people at Adidas ```text Use www.enrich.chat to find the merchandising leaders, ecommerce heads and brand directors at adidas-group.com, with titles and verified work emails ``` ## Related - [Companies using a technology](https://enrich.chat/companies-using/) - [Anta](https://enrich.chat/company/anta/) - [Decathlon France](https://enrich.chat/company/decathlon-france/) - [Decathlon](https://enrich.chat/company/decathlon/) - [Brinker International](https://enrich.chat/company/brinker-international/) - [Médecins Sans Frontières (MSF)](https://enrich.chat/company/m-decins-sans-fronti-res-msf/) - [Adient](https://enrich.chat/company/adient/) - [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)