> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/company/big-w/ # BIG W A retail organization with 10,000 to 25,000 employees. Where it sits among its peers, the technology it runs and how to reach its people. By Enrich.chat Editorial. Updated October 21, 2026. **Short answer:** BIG W (bigw.com.au) is a retail organization with 10,000 to 25,000 employees. Its public technology footprint includes Microsoft 365, Salesforce, Gmail and Google Workspace. ## How big is BIG W? BIG W has 10,000 to 25,000 employees. Among the retailers on this site it sits in the larger half. Each dot in the figure is one of its peers, placed by size; the orange dot is BIG W. **Figure: Where BIG W sits among retailers.** A strip of dots, one for each of 120 peers in retail, spread from 2,000 to 2,000,000 employees on a log scale. BIG W is highlighted and falls in the 10,000 to 25,000 employees range in the larger half. *Peers in retail placed by employee count on a log scale. Sizes are rounded ranges from public profiles.* Headcount on public company profiles is rounded and moves as a company hires, so use the range as a guide, not as a payroll figure. ## Where is BIG W headquartered? BIG W is headquartered in Bella Vista, Australia. [More retailers in Australia](https://enrich.chat/companies-in/australia/retail/)[Companies in Australia](https://enrich.chat/companies-in/australia/) ## What industry is BIG W in? BIG W works in [retail](https://enrich.chat/industries/retail/). This group covers stores, chains and online sellers that sell goods directly to consumers. Closest matches on this site: [Pier 1](https://enrich.chat/company/pier-1/), [GPA](https://enrich.chat/company/gpa/), [Jumbo Supermarkten](https://enrich.chat/company/jumbo-supermarkten/), [PetSmart](https://enrich.chat/company/petsmart/), [Decathlon España](https://enrich.chat/company/decathlon-espa-a/) and [Wayfair](https://enrich.chat/company/wayfair/). ## What technology does BIG W use? We detect 13 tools on BIG W's public footprint across 8 categories, for example Salesforce for marketing automation and crm, Afterpay for e-commerce and payments and MongoDB for data and observability. The figure counts the tools in each category; the groups below name them and link to the companies that use each one. **Figure: Tools detected at BIG W, by category.** A bar chart of how many tools were detected at BIG W in each category: Email and productivity 4, CDN and security 2, Advertising and retargeting 2, Marketing automation and CRM 1, E-commerce and payments 1, Data and observability 1, Developer and DevOps tools 1. *Tools detected on the public footprint of BIG W, by category.* ### Marketing automation and CRM [Salesforce](https://enrich.chat/companies-using/salesforce/) ### E-commerce and payments [Afterpay](https://enrich.chat/companies-using/afterpay/) ### Data and observability [MongoDB](https://enrich.chat/companies-using/mongodb/) ### Developer and DevOps tools [Atlassian Cloud](https://enrich.chat/companies-using/atlassian/) ### Email and productivity [Microsoft 365](https://enrich.chat/companies-using/microsoft-365/)[Gmail](https://enrich.chat/companies-using/gmail/)[Google Workspace](https://enrich.chat/companies-using/google-workspace/)[SendGrid](https://enrich.chat/companies-using/sendgrid/) ### CDN and security [Akamai](https://enrich.chat/companies-using/akamai/)[Akamai DNS](https://enrich.chat/companies-using/akamai-dns/) ### Advertising and retargeting [BlueKai](https://enrich.chat/companies-using/bluekai/)[BrightRoll](https://enrich.chat/companies-using/brightroll/) Tools change as companies adopt and drop them. Check a single company at any time with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/). ## Which companies are most like BIG W? These are the closest matches among the retailers on this site. Each is compared on the business tools it runs (a rarer tool says more than a common one), how close its size is and, when both are known, where it is based. The second column says why it matched and gives its size range. | Company | Why it matches | | --- | --- | | [Pier 1](https://enrich.chat/company/pier-1/) | Shares Afterpay, Atlassian Cloud and Gmail; same size range. 10,000 to 25,000 employees | | [GPA](https://enrich.chat/company/gpa/) | Shares Salesforce, MongoDB and Gmail; a larger company. 25,000 to 50,000 employees | | [Jumbo Supermarkten](https://enrich.chat/company/jumbo-supermarkten/) | Shares Salesforce, MongoDB and Atlassian Cloud; same size range. 10,000 to 25,000 employees | | [PetSmart](https://enrich.chat/company/petsmart/) | Shares Salesforce, Afterpay and MongoDB; a larger company. 50,000 to 100,000 employees | | [Decathlon España](https://enrich.chat/company/decathlon-espa-a/) | Shares Salesforce, Gmail and Google Workspace; same size range. 10,000 to 25,000 employees | | [Wayfair](https://enrich.chat/company/wayfair/) | Shares Salesforce, Gmail and Google Workspace; same size range. 10,000 to 25,000 employees | | [Giant Food](https://enrich.chat/company/giant-food/) | Shares Salesforce and SendGrid; a larger company. 25,000 to 50,000 employees | | [Skechers USA](https://enrich.chat/company/skechers-usa/) | Shares Salesforce, Afterpay and MongoDB; same size range. 10,000 to 25,000 employees | To build a longer list of accounts like BIG W, with the people who run their software, ask your AI agent: ```text Use www.enrich.chat to find retailers that run Salesforce and MongoDB, like BIG W, and the chief merchandising officers, ecommerce heads and CIOs at each, with titles and verified work emails ``` ## How do I find the right people at BIG W? Start from the website, bigw.com.au. Enter it in the free email finder with a name, or ask your AI agent for the people in the roles you sell to, such as chief merchandising officers, ecommerce heads and CIOs. ```text Use www.enrich.chat to find the chief merchandising officers, ecommerce heads and CIOs at bigw.com.au, with titles and verified work emails ``` Staff addresses follow a known pattern: see the [BIG W email format](https://enrich.chat/email-format/big-w/). ## Which other companies use the same tools? See who else runs the tools BIG W uses: [Microsoft 365](https://enrich.chat/companies-using/microsoft-365/)[Salesforce](https://enrich.chat/companies-using/salesforce/)[Gmail](https://enrich.chat/companies-using/gmail/)[Google Workspace](https://enrich.chat/companies-using/google-workspace/)[Atlassian Cloud](https://enrich.chat/companies-using/atlassian/)[Akamai](https://enrich.chat/companies-using/akamai/) ## Frequently asked questions ### How many employees does BIG W have? BIG W is in the 10,000 to 25,000 employees range on its public company profile. Headcounts are rounded and change as companies hire, so treat the range as a guide. ### What industry is BIG W in? BIG W works in retail. This group covers stores, chains and online sellers that sell goods directly to consumers. ### What technology does BIG W use? Tools detected on its public footprint include Microsoft 365, Salesforce, Gmail and Google Workspace, across 8 categories. A detected tool shows it was seen, not what BIG W pays for it. ### Where is BIG W headquartered? BIG W is headquartered in Bella Vista, Australia. ### What companies are similar to BIG W? The closest matches on this site are Pier 1, GPA and Jumbo Supermarkten. They are compared on the business tools they run, their size and where they are based; the profile above lists the reasons. ### What is the website of BIG W? BIG W's website is bigw.com.au. Staff email usually uses a domain like it, so check the pattern with the free email format finder before you write to anyone. ## Try this prompt Find people at BIG W ```text Use www.enrich.chat to find the chief merchandising officers, ecommerce heads and CIOs at bigw.com.au, with titles and verified work emails ``` ## Related - [Companies using a technology](https://enrich.chat/companies-using/) - [Pier 1](https://enrich.chat/company/pier-1/) - [GPA](https://enrich.chat/company/gpa/) - [Jumbo Supermarkten](https://enrich.chat/company/jumbo-supermarkten/) - [PetSmart](https://enrich.chat/company/petsmart/) - [Decathlon España](https://enrich.chat/company/decathlon-espa-a/) - [Wayfair](https://enrich.chat/company/wayfair/) - [Giant Food](https://enrich.chat/company/giant-food/) - [Skechers USA](https://enrich.chat/company/skechers-usa/) - [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)