> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/company/dunelm/

# Dunelm

A retail organization with 10,000 to 25,000 employees. Where it sits among its peers, the technology it runs and how to reach its people.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** Dunelm (dunelm.com) is a retail organization with 10,000 to 25,000 employees. Its public technology footprint includes Facebook Login, Cedexis Radar, Salesforce and Atlassian Cloud.

## How big is Dunelm?

Dunelm has 10,000 to 25,000 employees. Among the retailers on this site it sits in the larger half. Each dot in the figure is one of its peers, placed by size; the orange dot is Dunelm.

**Figure: Where Dunelm sits among retailers.** A strip of dots, one for each of 120 peers in retail, spread from 2,000 to 2,000,000 employees on a log scale. Dunelm is highlighted and falls in the 10,000 to 25,000 employees range in the larger half.

*Peers in retail placed by employee count on a log scale. Sizes are rounded ranges from public profiles.*

Headcount on public company profiles is rounded and moves as a company hires, so use the range as a guide, not as a payroll figure.

## Where is Dunelm headquartered?

Dunelm is headquartered in United Kingdom.

[More retailers in the United Kingdom](https://enrich.chat/companies-in/united-kingdom/retail/)[Companies in the United Kingdom](https://enrich.chat/companies-in/united-kingdom/)

## What industry is Dunelm in?

Dunelm works in [retail](https://enrich.chat/industries/retail/). This group covers stores, chains and online sellers that sell goods directly to consumers. Closest matches on this site: [John Lewis & Partners](https://enrich.chat/company/john-lewis-and-partners/), [Journeys](https://enrich.chat/company/journeys/), [Iceland Foods](https://enrich.chat/company/iceland-foods/), [Waitrose & Partners](https://enrich.chat/company/waitrose-and-partners/), [Skechers USA](https://enrich.chat/company/skechers-usa/) and [REI](https://enrich.chat/company/rei/).

## What technology does Dunelm use?

We detect 46 tools on Dunelm's public footprint across 14 categories, for example Salesforce for marketing automation and crm, Stripe for e-commerce and payments and Salesforce Live Agent for customer support and chat. The figure counts the tools in each category; the groups below name them and link to the companies that use each one.

**Figure: Tools detected at Dunelm, by category.** A bar chart of how many tools were detected at Dunelm in each category: Advertising and retargeting 13, Analytics and tracking 6, CDN and security 5, Marketing automation and CRM 4, E-commerce and payments 4, Social and widgets 3, Fonts, maps and embeds 3.

*Tools detected on the public footprint of Dunelm, by category.*

### Marketing automation and CRM

[Salesforce](https://enrich.chat/companies-using/salesforce/)[Amadesa](https://enrich.chat/companies-using/amadesa/)[igodigital (Salesforce)](https://enrich.chat/companies-using/igodigital/)[Monetate](https://enrich.chat/companies-using/monetate/)

### E-commerce and payments

[Stripe](https://enrich.chat/companies-using/stripe/)[PayPal](https://enrich.chat/companies-using/paypal/)[Braintree](https://enrich.chat/companies-using/braintree/)[Bazaarvoice](https://enrich.chat/companies-using/bazaarvoice/)

### Customer support and chat

[Salesforce Live Agent](https://enrich.chat/companies-using/salesforce-live-agent/)

### Identity and authentication

[Facebook Login](https://enrich.chat/companies-using/facebook-login/)

### Data and observability

[Cedexis Radar](https://enrich.chat/companies-using/cedexis-radar/)

### Developer and DevOps tools

[Atlassian Cloud](https://enrich.chat/companies-using/atlassian/)

### CDN and security

[Amazon Route 53](https://enrich.chat/companies-using/route-53/)[Mimecast](https://enrich.chat/companies-using/mimecast/)[Cloudflare Services](https://enrich.chat/companies-using/cloudflare-services/)[Sophos](https://enrich.chat/companies-using/sophos/)[Fastly CDN](https://enrich.chat/companies-using/fastly-cdn/)

### Website platforms and CMS

[WordPress (self-hosted)](https://enrich.chat/companies-using/wordpress-org/)

### Analytics and tracking

[Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/)[Google Analytics](https://enrich.chat/companies-using/google-analytics/)[Hotjar](https://enrich.chat/companies-using/hotjar/)[Tealium](https://enrich.chat/companies-using/tealium/)[AT Internet](https://enrich.chat/companies-using/at-internet/)[Taboola Newsroom](https://enrich.chat/companies-using/taboola-newsroom/)

### Advertising and retargeting

[Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/)[DoubleClick](https://enrich.chat/companies-using/doubleclick/)[Adobe Media Optimizer](https://enrich.chat/companies-using/adobe-media-optimizer/)[DoubleClick Conversion Tracking](https://enrich.chat/companies-using/doubleclick-conversion/)[Google Dynamic Remarketing](https://enrich.chat/companies-using/google-dynamic-remarketing/)[Google Ads Conversion Tracking](https://enrich.chat/companies-using/google-adwords-conversion/)[DoubleClick Floodlight](https://enrich.chat/companies-using/doubleclick-floodlight/)[Bing Ads (Microsoft Advertising)](https://enrich.chat/companies-using/bing-ads/)[Google AdSense](https://enrich.chat/companies-using/google-adsense/)[Criteo](https://enrich.chat/companies-using/criteo/)[TripleLift](https://enrich.chat/companies-using/triplelift/)[Flashtalking](https://enrich.chat/companies-using/flashtalking/)

### Video and media

[Vimeo](https://enrich.chat/companies-using/vimeo/)[YouTube](https://enrich.chat/companies-using/youtube/)

### Social and widgets

[Facebook Widget](https://enrich.chat/companies-using/facebook-widget/)[Disqus](https://enrich.chat/companies-using/disqus/)[ShareThis](https://enrich.chat/companies-using/sharethis/)

### Frameworks and libraries

[React Redux](https://enrich.chat/companies-using/react-redux/)

### Fonts, maps and embeds

[Google Maps](https://enrich.chat/companies-using/google-maps/)[Google Maps (non paid)](https://enrich.chat/companies-using/google-maps-non-paid/)[Google Places API](https://enrich.chat/companies-using/google-places/)

Tools change as companies adopt and drop them. Check a single company at any time with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/).

## Which companies are most like Dunelm?

These are the closest matches among the retailers on this site. Each is compared on the business tools it runs (a rarer tool says more than a common one), how close its size is and, when both are known, where it is based. The second column says why it matched and gives its size range.

| Company | Why it matches |
| --- | --- |
| [John Lewis & Partners](https://enrich.chat/company/john-lewis-and-partners/) | Shares Salesforce, Monetate and PayPal; same size range; also in England. 10,000 to 25,000 employees |
| [Journeys](https://enrich.chat/company/journeys/) | Shares Salesforce, Monetate and Stripe; same size range. 10,000 to 25,000 employees |
| [Iceland Foods](https://enrich.chat/company/iceland-foods/) | Shares Salesforce, Stripe and PayPal; same size range. 10,000 to 25,000 employees |
| [Waitrose & Partners](https://enrich.chat/company/waitrose-and-partners/) | Shares Monetate, Stripe and Bazaarvoice; a larger company; also in England. 50,000 to 100,000 employees |
| [Skechers USA](https://enrich.chat/company/skechers-usa/) | Shares Salesforce, Monetate and Stripe; same size range. 10,000 to 25,000 employees |
| [REI](https://enrich.chat/company/rei/) | Shares Salesforce, Stripe and PayPal; same size range. 10,000 to 25,000 employees |
| [Next](https://enrich.chat/company/next/) | Shares Monetate, Stripe and PayPal; same size range; also in England. 10,000 to 25,000 employees |
| [Cabela's](https://enrich.chat/company/cabelas/) | Shares Monetate, PayPal and Bazaarvoice; same size range. 10,000 to 25,000 employees |

To build a longer list of accounts like Dunelm, with the people who run their software, ask your AI agent:

```text
Use www.enrich.chat to find retailers that run Monetate and Stripe, like Dunelm, and the chief merchandising officers, ecommerce heads and CIOs at each, with titles and verified work emails
```

## How do I find the right people at Dunelm?

Start from the website, dunelm.com. Enter it in the free email finder with a name, or ask your AI agent for the people in the roles you sell to, such as chief merchandising officers, ecommerce heads and CIOs.

```text
Use www.enrich.chat to find the chief merchandising officers, ecommerce heads and CIOs at dunelm.com, with titles and verified work emails
```

Staff addresses follow a known pattern: see the [Dunelm email format](https://enrich.chat/email-format/dunelm/).

## Which other companies use the same tools?

See who else runs the tools Dunelm uses:

[Vimeo](https://enrich.chat/companies-using/vimeo/)[Facebook Login](https://enrich.chat/companies-using/facebook-login/)[YouTube](https://enrich.chat/companies-using/youtube/)[Facebook Widget](https://enrich.chat/companies-using/facebook-widget/)[WordPress (self-hosted)](https://enrich.chat/companies-using/wordpress-org/)[Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/)

## Frequently asked questions

### How many employees does Dunelm have?

Dunelm is in the 10,000 to 25,000 employees range on its public company profile. Headcounts are rounded and change as companies hire, so treat the range as a guide.

### What industry is Dunelm in?

Dunelm works in retail. This group covers stores, chains and online sellers that sell goods directly to consumers.

### What technology does Dunelm use?

Tools detected on its public footprint include Facebook Login, Cedexis Radar, Salesforce and Atlassian Cloud, across 14 categories. A detected tool shows it was seen, not what Dunelm pays for it.

### Where is Dunelm headquartered?

Dunelm is headquartered in United Kingdom.

### What companies are similar to Dunelm?

The closest matches on this site are John Lewis & Partners, Journeys and Iceland Foods. They are compared on the business tools they run, their size and where they are based; the profile above lists the reasons.

### What is the website of Dunelm?

Dunelm's website is dunelm.com. Staff email usually uses a domain like it, so check the pattern with the free email format finder before you write to anyone.

## Try this prompt

Find people at Dunelm

```text
Use www.enrich.chat to find the chief merchandising officers, ecommerce heads and CIOs at dunelm.com, with titles and verified work emails
```

## Related

- [Companies using a technology](https://enrich.chat/companies-using/)
- [John Lewis & Partners](https://enrich.chat/company/john-lewis-and-partners/)
- [Journeys](https://enrich.chat/company/journeys/)
- [Iceland Foods](https://enrich.chat/company/iceland-foods/)
- [Waitrose & Partners](https://enrich.chat/company/waitrose-and-partners/)
- [Skechers USA](https://enrich.chat/company/skechers-usa/)
- [REI](https://enrich.chat/company/rei/)
- [Next](https://enrich.chat/company/next/)
- [Cabela's](https://enrich.chat/company/cabelas/)
- [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)
