> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/company/puma-group/

# PUMA Group

A retail organization with 10,000 to 25,000 employees. Where it sits among its peers, the technology it runs and how to reach its people.

By Enrich.chat Editorial. Updated October 21, 2026.

**Short answer:** PUMA Group (puma.com) is a retail organization with 10,000 to 25,000 employees. Its public technology footprint includes Microsoft 365, Microsoft Outlook, Facebook Login and Cedexis Radar.

## How big is PUMA Group?

PUMA Group has 10,000 to 25,000 employees. Among the retailers on this site it sits in the larger half. Each dot in the figure is one of its peers, placed by size; the orange dot is PUMA Group.

**Figure: Where PUMA Group sits among retailers.** A strip of dots, one for each of 120 peers in retail, spread from 2,000 to 2,000,000 employees on a log scale. PUMA Group is highlighted and falls in the 10,000 to 25,000 employees range in the larger half.

*Peers in retail placed by employee count on a log scale. Sizes are rounded ranges from public profiles.*

Headcount on public company profiles is rounded and moves as a company hires, so use the range as a guide, not as a payroll figure.

## Where is PUMA Group headquartered?

PUMA Group is headquartered in Herzogenaurach, Germany.

[More retailers in Germany](https://enrich.chat/companies-in/germany/retail/)[Companies in Germany](https://enrich.chat/companies-in/germany/)

## What industry is PUMA Group in?

PUMA Group works in [retail](https://enrich.chat/industries/retail/). This group covers stores, chains and online sellers that sell goods directly to consumers. Closest matches on this site: [GameStop](https://enrich.chat/company/gamestop/), [Indigo](https://enrich.chat/company/indigo/), [Bed Bath & Beyond](https://enrich.chat/company/bed-bath-and-beyond/), [Skechers USA](https://enrich.chat/company/skechers-usa/), [Hallmark](https://enrich.chat/company/hallmark/) and [L.L.Bean](https://enrich.chat/company/l-l-bean/).

## What technology does PUMA Group use?

We detect 103 tools on PUMA Group's public footprint across 18 categories, for example Salesforce for marketing automation and crm, NGINX for cloud and hosting and Stripe for e-commerce and payments. The figure counts the tools in each category; the groups below name them and link to the companies that use each one.

**Figure: Tools detected at PUMA Group, by category.** A bar chart of how many tools were detected at PUMA Group in each category: Advertising and retargeting 31, Analytics and tracking 10, E-commerce and payments 9, Marketing automation and CRM 6, Customer support and chat 6, Data and observability 4, Email and productivity 4.

*Tools detected on the public footprint of PUMA Group, by category.*

### Marketing automation and CRM

[Salesforce](https://enrich.chat/companies-using/salesforce/)[Adobe Marketing Cloud](https://enrich.chat/companies-using/adobe-marketing-cloud/)[Amadesa](https://enrich.chat/companies-using/amadesa/)[Emarsys](https://enrich.chat/companies-using/emarsys/)[Bloomreach](https://enrich.chat/companies-using/bloomreach/)Pixlee

### Cloud and hosting

[NGINX](https://enrich.chat/companies-using/nginx/)[WP Engine](https://enrich.chat/companies-using/wp-engine/)[Google Frontend](https://enrich.chat/companies-using/google-frontend/)

### E-commerce and payments

[Stripe](https://enrich.chat/companies-using/stripe/)[PayPal](https://enrich.chat/companies-using/paypal/)[Apple Pay](https://enrich.chat/companies-using/apple-pay/)[Bazaarvoice](https://enrich.chat/companies-using/bazaarvoice/)[Demandware](https://enrich.chat/companies-using/demandware/)[Salesforce Commerce Cloud](https://enrich.chat/companies-using/salesforce-commerce-cloud/)[Magento 2 Community Edition](https://enrich.chat/companies-using/magento-2-community/)[Klarna](https://enrich.chat/companies-using/klarna/)[Afterpay](https://enrich.chat/companies-using/afterpay/)

### Customer support and chat

[Zendesk](https://enrich.chat/companies-using/zendesk/)[Salesforce Live Agent](https://enrich.chat/companies-using/salesforce-live-agent/)[Qualtrics](https://enrich.chat/companies-using/qualtrics/)[Freshdesk](https://enrich.chat/companies-using/freshdesk/)[LiveChat](https://enrich.chat/companies-using/livechat/)[BoldChat](https://enrich.chat/companies-using/boldchat/)

### HR and recruiting

[Workday Recruiting](https://enrich.chat/companies-using/workday-recruit/)

### Identity and authentication

[Facebook Login](https://enrich.chat/companies-using/facebook-login/)

### Data and observability

[Cedexis Radar](https://enrich.chat/companies-using/cedexis-radar/)[New Relic](https://enrich.chat/companies-using/new-relic/)[LiveRamp](https://enrich.chat/companies-using/liveramp/)[Segment](https://enrich.chat/companies-using/segment/)

### Developer and DevOps tools

[Atlassian Cloud](https://enrich.chat/companies-using/atlassian/)[Google Translate API](https://enrich.chat/companies-using/google-translate-api/)

### Email and productivity

[Microsoft 365](https://enrich.chat/companies-using/microsoft-365/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/)[Amazon SES](https://enrich.chat/companies-using/amazon-ses/)[Mailchimp SPF](https://enrich.chat/companies-using/mailchimp-spf/)

### CDN and security

[Cloudflare](https://enrich.chat/companies-using/cloudflare/)[Cloudflare DNS](https://enrich.chat/companies-using/cloudflare-dns/)[Varnish Cache](https://enrich.chat/companies-using/varnish/)

### Website platforms and CMS

[WordPress (self-hosted)](https://enrich.chat/companies-using/wordpress-org/)[MotionPoint](https://enrich.chat/companies-using/motionpoint/)

### Analytics and tracking

[Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/)[Google Analytics](https://enrich.chat/companies-using/google-analytics/)[Hotjar](https://enrich.chat/companies-using/hotjar/)[Crazy Egg](https://enrich.chat/companies-using/crazy-egg/)[Google Analytics Ecommerce Tracking](https://enrich.chat/companies-using/google-analytics-ecommerce-tracking/)[Yahoo Analytics](https://enrich.chat/companies-using/yahoo-analytics/)[AB Tasty](https://enrich.chat/companies-using/ab-tasty/)[Yandex Metrica](https://enrich.chat/companies-using/yandex-metrica/)[Demandware Analytics](https://enrich.chat/companies-using/demandware-analytics/)[Signal (BrightTag)](https://enrich.chat/companies-using/signal-by-brighttag/)

### Advertising and retargeting

[Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/)[DoubleClick](https://enrich.chat/companies-using/doubleclick/)[Adobe Media Optimizer](https://enrich.chat/companies-using/adobe-media-optimizer/)[DoubleClick Conversion Tracking](https://enrich.chat/companies-using/doubleclick-conversion/)[Google Dynamic Remarketing](https://enrich.chat/companies-using/google-dynamic-remarketing/)[LinkedIn Marketing Solutions](https://enrich.chat/companies-using/linkedin-marketing-solutions/)[Google Ads Conversion Tracking](https://enrich.chat/companies-using/google-adwords-conversion/)[DoubleClick Floodlight](https://enrich.chat/companies-using/doubleclick-floodlight/)[Bing Ads (Microsoft Advertising)](https://enrich.chat/companies-using/bing-ads/)[Google AdSense](https://enrich.chat/companies-using/google-adsense/)[The Trade Desk](https://enrich.chat/companies-using/the-trade-desk/)[X Ads (Twitter Advertising)](https://enrich.chat/companies-using/twitter-advertising/)

### Video and media

[Vimeo](https://enrich.chat/companies-using/vimeo/)[YouTube](https://enrich.chat/companies-using/youtube/)[Cloudinary](https://enrich.chat/companies-using/cloudinary/)

### Social and widgets

[Facebook Widget](https://enrich.chat/companies-using/facebook-widget/)[Disqus](https://enrich.chat/companies-using/disqus/)[Google Translate Widget](https://enrich.chat/companies-using/google-translate-widget/)[Google+](https://enrich.chat/companies-using/google-plus/)

### Frameworks and libraries

[Vue.js](https://enrich.chat/companies-using/vue-js/)[React Redux](https://enrich.chat/companies-using/react-redux/)

### Fonts, maps and embeds

[Google Maps](https://enrich.chat/companies-using/google-maps/)[Google Maps (non paid)](https://enrich.chat/companies-using/google-maps-non-paid/)[Typekit (Adobe Fonts)](https://enrich.chat/companies-using/typekit/)[Google Places API](https://enrich.chat/companies-using/google-places/)

Tools change as companies adopt and drop them. Check a single company at any time with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/).

## Which companies are most like PUMA Group?

These are the closest matches among the retailers on this site. Each is compared on the business tools it runs (a rarer tool says more than a common one), how close its size is and, when both are known, where it is based. The second column says why it matched and gives its size range.

| Company | Why it matches |
| --- | --- |
| [GameStop](https://enrich.chat/company/gamestop/) | Shares Adobe Marketing Cloud, WP Engine and Stripe; same size range. 10,000 to 25,000 employees |
| [Indigo](https://enrich.chat/company/indigo/) | Shares Bloomreach, Stripe and PayPal; a larger company. 25,000 to 50,000 employees |
| [Bed Bath & Beyond](https://enrich.chat/company/bed-bath-and-beyond/) | Shares Salesforce, NGINX and Stripe; same size range. 10,000 to 25,000 employees |
| [Skechers USA](https://enrich.chat/company/skechers-usa/) | Shares Salesforce, Stripe and PayPal; same size range. 10,000 to 25,000 employees |
| [Hallmark](https://enrich.chat/company/hallmark/) | Shares Salesforce, Adobe Marketing Cloud and Bloomreach; a larger company. 25,000 to 50,000 employees |
| [L.L.Bean](https://enrich.chat/company/l-l-bean/) | Shares Stripe, PayPal and Bazaarvoice; same size range. 10,000 to 25,000 employees |
| [Barnes & Noble](https://enrich.chat/company/barnes-and-noble/) | Shares Adobe Marketing Cloud, Bloomreach and NGINX; same size range. 10,000 to 25,000 employees |
| [OBI Group Holding](https://enrich.chat/company/obi-group-holding/) | Shares Emarsys, NGINX and Stripe; a larger company. 25,000 to 50,000 employees |

To build a longer list of accounts like PUMA Group, with the people who run their software, ask your AI agent:

```text
Use www.enrich.chat to find retailers that run Stripe and Salesforce, like PUMA Group, and the chief merchandising officers, ecommerce heads and CIOs at each, with titles and verified work emails
```

## How do I find the right people at PUMA Group?

Start from the website, puma.com. Enter it in the free email finder with a name, or ask your AI agent for the people in the roles you sell to, such as chief merchandising officers, ecommerce heads and CIOs.

```text
Use www.enrich.chat to find the chief merchandising officers, ecommerce heads and CIOs at puma.com, with titles and verified work emails
```

Staff addresses follow a known pattern: see the [PUMA Group email format](https://enrich.chat/email-format/puma-group/).

## Which other companies use the same tools?

See who else runs the tools PUMA Group uses:

[Microsoft 365](https://enrich.chat/companies-using/microsoft-365/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/)[Vimeo](https://enrich.chat/companies-using/vimeo/)[Facebook Login](https://enrich.chat/companies-using/facebook-login/)[YouTube](https://enrich.chat/companies-using/youtube/)[Facebook Widget](https://enrich.chat/companies-using/facebook-widget/)

## Frequently asked questions

### How many employees does PUMA Group have?

PUMA Group is in the 10,000 to 25,000 employees range on its public company profile. Headcounts are rounded and change as companies hire, so treat the range as a guide.

### What industry is PUMA Group in?

PUMA Group works in retail. This group covers stores, chains and online sellers that sell goods directly to consumers.

### What technology does PUMA Group use?

Tools detected on its public footprint include Microsoft 365, Microsoft Outlook, Facebook Login and Cedexis Radar, across 18 categories. A detected tool shows it was seen, not what PUMA Group pays for it.

### Where is PUMA Group headquartered?

PUMA Group is headquartered in Herzogenaurach, Germany.

### What companies are similar to PUMA Group?

The closest matches on this site are GameStop, Indigo and Bed Bath & Beyond. They are compared on the business tools they run, their size and where they are based; the profile above lists the reasons.

### What is the website of PUMA Group?

PUMA Group's website is puma.com. Staff email usually uses a domain like it, so check the pattern with the free email format finder before you write to anyone.

## Try this prompt

Find people at PUMA Group

```text
Use www.enrich.chat to find the chief merchandising officers, ecommerce heads and CIOs at puma.com, with titles and verified work emails
```

## Related

- [Companies using a technology](https://enrich.chat/companies-using/)
- [GameStop](https://enrich.chat/company/gamestop/)
- [Indigo](https://enrich.chat/company/indigo/)
- [Bed Bath & Beyond](https://enrich.chat/company/bed-bath-and-beyond/)
- [Skechers USA](https://enrich.chat/company/skechers-usa/)
- [Hallmark](https://enrich.chat/company/hallmark/)
- [L.L.Bean](https://enrich.chat/company/l-l-bean/)
- [Barnes & Noble](https://enrich.chat/company/barnes-and-noble/)
- [OBI Group Holding](https://enrich.chat/company/obi-group-holding/)
- [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)
