> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/company/rakuten/ # Rakuten A information technology and services organization with 25,000 to 50,000 employees. Where it sits among its peers, the technology it runs and how to reach its people. By Enrich.chat Editorial. Updated October 21, 2026. **Short answer:** Rakuten (rakuten.co.jp) is an information technology and services organization with 25,000 to 50,000 employees. Its public technology footprint includes Microsoft 365, Microsoft Outlook, Facebook Login and Cedexis Radar. ## How big is Rakuten? Rakuten has 25,000 to 50,000 employees. Among the software and technology services companies on this site it sits among the largest. Each dot in the figure is one of its peers, placed by size; the orange dot is Rakuten. **Figure: Where Rakuten sits among software and technology services companies.** A strip of dots, one for each of 120 peers in information technology and services, spread from 2,000 to 2,000,000 employees on a log scale. Rakuten is highlighted and falls in the 25,000 to 50,000 employees range among the largest. *Peers in information technology and services placed by employee count on a log scale. Sizes are rounded ranges from public profiles.* Headcount on public company profiles is rounded and moves as a company hires, so use the range as a guide, not as a payroll figure. ## Where is Rakuten headquartered? Rakuten is headquartered in Setagaya, Japan. [Companies in Japan](https://enrich.chat/companies-in/japan/) ## What industry is Rakuten in? Rakuten works in [information technology and services](https://enrich.chat/industries/information-technology-and-services/). This group covers software developers, IT consultancies, managed service providers and other firms that build, run and support technology systems. Closest matches on this site: [NRI (Nomura Research Institute)](https://enrich.chat/company/nri-nomura-research-institute/), [Nagarro](https://enrich.chat/company/nagarro/), [Gojek](https://enrich.chat/company/gojek/), [Iron Mountain](https://enrich.chat/company/iron-mountain/), [SoftBank](https://enrich.chat/company/softbank/) and [Booking Holdings (NASDAQ: BKNG)](https://enrich.chat/company/booking-holdings-nasdaq-bkng/). ## What technology does Rakuten use? We detect 40 tools on Rakuten's public footprint across 15 categories, for example HubSpot for marketing automation and crm, NGINX for cloud and hosting and Stripe for e-commerce and payments. The figure counts the tools in each category; the groups below name them and link to the companies that use each one. **Figure: Tools detected at Rakuten, by category.** A bar chart of how many tools were detected at Rakuten in each category: Advertising and retargeting 7, Email and productivity 6, Customer support and chat 4, Analytics and tracking 4, Cloud and hosting 3, Video and media 3, Marketing automation and CRM 2. *Tools detected on the public footprint of Rakuten, by category.* ### Marketing automation and CRM [HubSpot](https://enrich.chat/companies-using/hubspot/)[Pardot (Account Engagement)](https://enrich.chat/companies-using/pardot/) ### Cloud and hosting [NGINX](https://enrich.chat/companies-using/nginx/)[WP Engine](https://enrich.chat/companies-using/wp-engine/)[Google Cloud Hosting](https://enrich.chat/companies-using/google-cloud-hosting/) ### E-commerce and payments [Stripe](https://enrich.chat/companies-using/stripe/) ### Customer support and chat [Zendesk](https://enrich.chat/companies-using/zendesk/)[Salesforce Live Agent](https://enrich.chat/companies-using/salesforce-live-agent/)[Salesforce Service Cloud](https://enrich.chat/companies-using/salesforce-service-cloud/)[iAdvize](https://enrich.chat/companies-using/iadvize/) ### Identity and authentication [Facebook Login](https://enrich.chat/companies-using/facebook-login/)[LinkedIn Login](https://enrich.chat/companies-using/linkedin-login/) ### Data and observability [Cedexis Radar](https://enrich.chat/companies-using/cedexis-radar/) ### Email and productivity [Microsoft 365](https://enrich.chat/companies-using/microsoft-365/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/)[Amazon SES](https://enrich.chat/companies-using/amazon-ses/)[Gmail](https://enrich.chat/companies-using/gmail/)[Google Workspace](https://enrich.chat/companies-using/google-workspace/)[Mandrill (Mailchimp)](https://enrich.chat/companies-using/mailchimp-mandrill/) ### CDN and security [Amazon Route 53](https://enrich.chat/companies-using/route-53/)[Akamai](https://enrich.chat/companies-using/akamai/) ### Website platforms and CMS [WordPress (self-hosted)](https://enrich.chat/companies-using/wordpress-org/) ### Analytics and tracking [Google Tag Manager](https://enrich.chat/companies-using/google-tag-manager/)[Google Analytics](https://enrich.chat/companies-using/google-analytics/)[Adobe Analytics (Omniture)](https://enrich.chat/companies-using/omniture/)Gauges ### Advertising and retargeting [Facebook Custom Audiences](https://enrich.chat/companies-using/facebook-custom-audiences/)[DoubleClick](https://enrich.chat/companies-using/doubleclick/)[Adobe Media Optimizer](https://enrich.chat/companies-using/adobe-media-optimizer/)[DoubleClick Conversion Tracking](https://enrich.chat/companies-using/doubleclick-conversion/)[Google Dynamic Remarketing](https://enrich.chat/companies-using/google-dynamic-remarketing/)[LinkedIn Marketing Solutions](https://enrich.chat/companies-using/linkedin-marketing-solutions/)[X Ads (Twitter Advertising)](https://enrich.chat/companies-using/twitter-advertising/) ### Video and media [Vimeo](https://enrich.chat/companies-using/vimeo/)[Wistia](https://enrich.chat/companies-using/wistia/)[Vidyard](https://enrich.chat/companies-using/vidyard/) ### Social and widgets [Facebook Widget](https://enrich.chat/companies-using/facebook-widget/)[LinkedIn Widget](https://enrich.chat/companies-using/linkedin-widget/) ### Frameworks and libraries [Ruby on Rails](https://enrich.chat/companies-using/ruby-on-rails/) Tools change as companies adopt and drop them. Check a single company at any time with the free [tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/). ## Which companies are most like Rakuten? These are the closest matches among the software and technology services companies on this site. Each is compared on the business tools it runs (a rarer tool says more than a common one), how close its size is and, when both are known, where it is based. The second column says why it matched and gives its size range. | Company | Why it matches | | --- | --- | | [NRI (Nomura Research Institute)](https://enrich.chat/company/nri-nomura-research-institute/) | Shares HubSpot, Pardot and Gmail; a smaller company; also in Tokyo. 10,000 to 25,000 employees | | [Nagarro](https://enrich.chat/company/nagarro/) | Shares Salesforce, HubSpot and Stripe; a smaller company. 10,000 to 25,000 employees | | [Gojek](https://enrich.chat/company/gojek/) | Shares Salesforce, NGINX and Google Cloud Hosting; same size range. 25,000 to 50,000 employees | | [Iron Mountain](https://enrich.chat/company/iron-mountain/) | Shares Salesforce, HubSpot and Stripe; same size range. 25,000 to 50,000 employees | | [SoftBank](https://enrich.chat/company/softbank/) | Shares Salesforce, Pardot and NGINX; a larger company; also in Tokyo. 50,000 to 100,000 employees | | [Booking Holdings (NASDAQ: BKNG)](https://enrich.chat/company/booking-holdings-nasdaq-bkng/) | Shares NGINX, Google Cloud Hosting and Zendesk; same size range. 25,000 to 50,000 employees | | [Transcosmos](https://enrich.chat/company/transcosmos/) | Shares Pardot, Gmail and Google Workspace; same size range; also in Tokyo. 25,000 to 50,000 employees | | [Agoda](https://enrich.chat/company/agoda/) | Shares Salesforce, HubSpot and NGINX; a smaller company. 10,000 to 25,000 employees | To build a longer list of accounts like Rakuten, with the people who run their software, ask your AI agent: ```text Use www.enrich.chat to find software and technology services companies that run Salesforce and HubSpot, like Rakuten, and the CTOs, CIOs and heads of engineering at each, with titles and verified work emails ``` ## How do I find the right people at Rakuten? Start from the website, rakuten.co.jp. Enter it in the free email finder with a name, or ask your AI agent for the people in the roles you sell to, such as CTOs, CIOs and heads of engineering. ```text Use www.enrich.chat to find the CTOs, CIOs and heads of engineering at rakuten.co.jp, with titles and verified work emails ``` Not sure how addresses are written at Rakuten? The free [email format finder](https://enrich.chat/tools/email-format-finder/) shows the pattern for rakuten.co.jp. ## Which other companies use the same tools? See who else runs the tools Rakuten uses: [Microsoft 365](https://enrich.chat/companies-using/microsoft-365/)[Microsoft Outlook](https://enrich.chat/companies-using/microsoft-outlook/)[Vimeo](https://enrich.chat/companies-using/vimeo/)[Facebook Login](https://enrich.chat/companies-using/facebook-login/)[Facebook Widget](https://enrich.chat/companies-using/facebook-widget/)[WordPress (self-hosted)](https://enrich.chat/companies-using/wordpress-org/) ## Frequently asked questions ### How many employees does Rakuten have? Rakuten is in the 25,000 to 50,000 employees range on its public company profile. Headcounts are rounded and change as companies hire, so treat the range as a guide. ### What industry is Rakuten in? Rakuten works in information technology and services. This group covers software developers, IT consultancies, managed service providers and other firms that build, run and support technology systems. ### What technology does Rakuten use? Tools detected on its public footprint include Microsoft 365, Microsoft Outlook, Facebook Login and Cedexis Radar, across 15 categories. A detected tool shows it was seen, not what Rakuten pays for it. ### Where is Rakuten headquartered? Rakuten is headquartered in Setagaya, Japan. ### What companies are similar to Rakuten? The closest matches on this site are NRI (Nomura Research Institute), Nagarro and Gojek. They are compared on the business tools they run, their size and where they are based; the profile above lists the reasons. ### What is the website of Rakuten? Rakuten's website is rakuten.co.jp. Staff email usually uses a domain like it, so check the pattern with the free email format finder before you write to anyone. ## Try this prompt Find people at Rakuten ```text Use www.enrich.chat to find the CTOs, CIOs and heads of engineering at rakuten.co.jp, with titles and verified work emails ``` ## Related - [Companies using a technology](https://enrich.chat/companies-using/) - [NRI (Nomura Research Institute)](https://enrich.chat/company/nri-nomura-research-institute/) - [Nagarro](https://enrich.chat/company/nagarro/) - [Gojek](https://enrich.chat/company/gojek/) - [Iron Mountain](https://enrich.chat/company/iron-mountain/) - [SoftBank](https://enrich.chat/company/softbank/) - [Booking Holdings (NASDAQ: BKNG)](https://enrich.chat/company/booking-holdings-nasdaq-bkng/) - [Transcosmos](https://enrich.chat/company/transcosmos/) - [Agoda](https://enrich.chat/company/agoda/) - [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)