> Enrich.chat gives AI agents verified work emails and mobiles. To use it from an agent, read https://enrich.chat/agents.md . This is the Markdown version of https://enrich.chat/naics/424920/ # NAICS code 424920: Book, Periodical, and Newspaper Merchant Wholesalers The companies classified under NAICS 424920, where they are based, how big they are and how the code maps to SIC. By Enrich.chat Editorial. Updated October 22, 2026. **Short answer:** NAICS 424920 is the code for Book, Periodical, and Newspaper Merchant Wholesalers, in sector 42: Wholesale Trade. The companies counted under it are mostly very small: 56% have 50 or fewer employees, and 64% are headquartered in the United States. ## What is NAICS 424920? NAICS 424920 is the code for Book, Periodical, and Newspaper Merchant Wholesalers. It belongs to sector 42: Wholesale Trade. NAICS, the North American Industry Classification System, is the standard U.S. government agencies use to sort businesses by what they mainly do, and each digit narrows the category. Most of the companies counted also carry SIC 5192, Wholesale books and newspapers, in the older SIC system (68%). NAICS is a North American system, so companies outside the US, Canada and Mexico are placed in it by classification. - 56% of the companies counted have 50 or fewer employees, and the middle one is in the 11 to 50 range. - The largest group is headquartered in the United States (64%). Within the US, California is the biggest state (26%). - Most were founded in the before 1960 (25%), then the 2010s (21%). **Figure: How NAICS 424920 is built.** The code 424920 split into its parts: sector 42, then subsector, industry group, NAICS industry and U.S. industry. *The six digits of NAICS 424920. Each digit narrows the category.* ## Which companies are classified under NAICS 424920? The biggest by headcount range include The Hindu, Star Media Group Berhad, Cornelsen Verlag, Onlineprinters and The Tribune. Names link to a company profile where we have one. | Company | Headquarters | Employees | | --- | --- | --- | | The Hindu | Chennai, India | 1,001 to 5,000 | | Cornelsen Verlag | Berlin, Germany | 1,001 to 5,000 | | The Tribune | Chandigarh, India | 1,001 to 5,000 | | Krishi Jagran | New Delhi, India | 501 to 1,000 | | Aaj Enterprises | Sonipat, India | 501 to 1,000 | | Jaypee Brothers Medical Publishers | Delhi, India | 501 to 1,000 | | Deseret Book | Salt Lake City, UT | 501 to 1,000 | | Book Depot | Thorold, Canada | 501 to 1,000 | | United News Of India | New Delhi, India | 501 to 1,000 | | Bonnier Media Deutschland | Munchen, Germany | 501 to 1,000 | | Steimatzky | Rosh Haayin, Israel | 501 to 1,000 | | Carlsen Verlag | Hamburg, Germany | 201 to 500 | | Calgary Herald | Calgary, Canada | 201 to 500 | | Crossword Bookstores | Mumbai, India | 201 to 500 | | Text Book Centre | Nairobi, Kenya | 201 to 500 | | Loksatta | Mumbai, India | 201 to 500 | | Ramco Printing Works | Nairobi, Kenya | 201 to 500 | | Pinguin Druck | Berlin, Germany | 201 to 500 | | American Book | Knoxville, TN | 201 to 500 | | Texas Book | Greenville, TX | 201 to 500 | | Choice Books | Bristow, VA | 201 to 500 | | Hay House | Carlsbad, CA | 51 to 200 | | Ricardo Media | Saint-Lambert, Canada | 51 to 200 | | Hoffman Media | Birmingham, AL | 51 to 200 | | Nebraska Book | Lincoln, NE | 51 to 200 | The table shows the 25 biggest by headcount range, with ties broken by audience size. The charts and percentages below cover every company counted for this page, not just these 25, and companies with fewer than 11 employees are not counted. Headquarters is the location on each company's public profile. ## Where are NAICS 424920 companies based? The largest groups are headquartered in the United States (64%), Germany (15%) and India (8%). **Figure: Where companies in NAICS 424920 are based.** Bars for the share of counted companies in NAICS 424920 headquartered in each country: United States 64%, Germany 15%, India 8%, Canada 6%. *Share of counted companies in NAICS 424920 by headquarters country.* Within the United States, California (26%), Texas (9%) and New York (8%) lead. **Figure: US headquarters of companies in NAICS 424920, by state.** A tile map of the United States shaded by the share of counted US companies in NAICS 424920 headquartered in each state. The largest are California 26%, Texas 9%, New York 8%. *Share of counted US companies in NAICS 424920 by headquarters state. The three largest states are outlined.* ## How big are the companies counted for NAICS 424920? 56% of them have 50 or fewer employees, and the middle one is in the 11 to 50 range. Companies with fewer than 11 employees are not counted. **Figure: Size of companies in NAICS 424920.** Seven columns for the share of counted companies in NAICS 424920 in each employee range: 11 to 50 56%, 51 to 200 24%, 201 to 500 9%, 501 to 1,000 8%, 1,001 to 5,000 3%, 5,001 to 10,000 0%, 10,001+ 0%. *Share of counted companies in NAICS 424920 in each employee range.* ## How old are NAICS 424920 companies? Most were founded in the before 1960 (25%), then the 2010s (21%). **Figure: When companies in NAICS 424920 were founded.** Eight columns for the share of counted companies in NAICS 424920 founded in each era: Before 1960 25%, 1960s 3%, 1970s 11%, 1980s 14%, 1990s 14%, 2000s 13%, 2010s 21%, 2020s 0%. *Share of counted companies in NAICS 424920 by the era they were founded in, for the ones that list a founding year.* ## How NAICS 424920 compares - 21% were founded in 2010 or later, against 30% across all NAICS codes on this site. - California holds 26% of the US companies here, against 14% across all NAICS codes on this site. ## How do NAICS 424920 companies describe themselves? A code is assigned by classification, and a company does not choose its own, so the label a company uses for itself can differ. The most common labels here are Book and Periodical Publishing (42%), Retail (17%) and Advertising Services (8%). **Figure: How companies in NAICS 424920 describe themselves.** Bars for the share of counted companies in NAICS 424920 that give each industry on their public profile: Book and Periodical Publishing 42%, Retail 17%, Advertising Services 8%, Wholesale 8%, Media Production 6%, Newspaper Publishing 6%. *Share of counted companies in NAICS 424920 by the industry they list on their public profile.* ## NAICS 424920 and the SIC system NAICS replaced SIC in 1997, but the two do not line up one to one: companies filed under one NAICS code can carry several SIC codes. These are the ones seen most. | Code | Title | Share of counted | | --- | --- | --- | | SIC 5192 | Wholesale books and newspapers | 68% | | [SIC 2731](https://enrich.chat/naics/513130/) | Books-publishing and printing | 4% | | [SIC 2711](https://enrich.chat/naics/513110/) | Newspapers-publishing and printing | 3% | | SIC 2741 | Miscellaneous publishing | 3% | | [SIC 5942](https://enrich.chat/naics/459210/) | Retail books | 3% | | [SIC 2752](https://enrich.chat/sic/2752/) | Lithographic commercial printing | 3% | ## Where NAICS codes come from NAICS is maintained by the U.S. Census Bureau with Canada and Mexico and revised every five years; the current edition is NAICS 2022. To check exactly what a code includes, search the [official NAICS index](https://www.census.gov/naics/) or read the Census Bureau's [guide to understanding NAICS](https://www.census.gov/programs-surveys/economic-census/year/2022/guidance/understanding-naics.html). Pick a code by what a company mostly does, not by who it sells to. ## How do you reach the people at NAICS 424920 companies? The people to talk to are usually sales, supply chain and procurement leaders. You can build the list from this code in three prompts to your AI agent. ### 1. Count them (free) Counting who matches never uses credits. ```text Use www.enrich.chat to count the companies with NAICS code 424920 (Book, Periodical, and Newspaper Merchant Wholesalers) ``` ### 2. Find the people (5 credits per person) Name the roles you sell to. Each person returned is 5 credits, and name, title and company are included. ```text Use www.enrich.chat to find the sales, supply chain and procurement leaders at companies with NAICS code 424920, with their titles ``` ### 3. Get their work emails (10 credits each) An email is 10 credits only when one is found. Every email comes with a status: verified, catch-all or unknown. ```text Use www.enrich.chat to find the work emails for these people and tell me which ones are verified ``` ## More to explore Codes next to it: [NAICS 424910: Farm Supplies Merchant Wholesalers](https://enrich.chat/naics/424910/)[NAICS 424930: Flower, Nursery Stock, and Florists'](https://enrich.chat/naics/424930/)[NAICS 424940: Tobacco Product and Electronic Cigarette](https://enrich.chat/naics/424940/) Others in sector 42: [NAICS 423450: Medical, Dental, and Hospital Equipment](https://enrich.chat/naics/423450/)[NAICS 423430: Computer and Computer Peripheral Equipment](https://enrich.chat/naics/423430/)[NAICS 423610: Electrical Apparatus and Equipment, Wiring](https://enrich.chat/naics/423610/)[NAICS 424690: Other Chemical and Allied Products Merchant](https://enrich.chat/naics/424690/)[NAICS 423810: Construction and Mining Machinery](https://enrich.chat/naics/423810/)[NAICS 423120: Motor Vehicle Supplies and New Parts](https://enrich.chat/naics/423120/)[NAICS 423310: Lumber, Plywood, Millwork, and Wood Panel](https://enrich.chat/naics/423310/)[NAICS 423420: Office Equipment Merchant Wholesalers](https://enrich.chat/naics/423420/) ## Frequently asked questions ### What is NAICS code 424920? NAICS 424920 is the code for Book, Periodical, and Newspaper Merchant Wholesalers, in sector 42: Wholesale Trade. ### What is the SIC code for NAICS 424920 (Book, Periodical, and Newspaper Merchant Wholesalers)? 68% of the companies counted carry SIC 5192 (Wholesale books and newspapers), but the two systems do not map one to one. ### Which companies are classified under NAICS 424920? The biggest by headcount range include The Hindu, Star Media Group Berhad, Cornelsen Verlag, Onlineprinters and The Tribune. The page lists 25 with links to their profiles where we have them. ### Where are NAICS 424920 companies based? The largest groups are headquartered in the United States (64%), Germany (15%) and India (8%). ### How big are the companies in NAICS 424920? 56% have 50 or fewer employees, and the middle one is in the 11 to 50 range. Companies with fewer than 11 employees are not counted. ### Is NAICS 424920 the same as a SIC code? No. NAICS replaced SIC as the U.S. federal standard in 1997, and the two do not map one to one. The SIC code seen most among these companies is 5192. ## Try this prompt Find the people at NAICS 424920 companies ```text Use www.enrich.chat to find the sales, supply chain and procurement leaders at companies with NAICS code 424920, with titles and verified work emails ``` ## Related - [Companies using a technology](https://enrich.chat/companies-using/) - [NAICS 424910](https://enrich.chat/naics/424910/) - [NAICS 424930](https://enrich.chat/naics/424930/) - [NAICS 424940](https://enrich.chat/naics/424940/) - [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)