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# NAICS code 541613: Marketing Consulting Services

The companies classified under NAICS 541613, where they are based, how big they are and how the code maps to SIC.

By Enrich.chat Editorial. Updated October 22, 2026.

**Short answer:** NAICS 541613 is the code for Marketing Consulting Services, in sector 54: Professional, Scientific, and Technical Services. The companies counted under it are mostly very small: 72% have 50 or fewer employees, and 94% are headquartered in the United States.

## What is NAICS 541613?

NAICS 541613 is the code for Marketing Consulting Services. It belongs to sector 54: Professional, Scientific, and Technical Services. NAICS, the North American Industry Classification System, is the standard U.S. government agencies use to sort businesses by what they mainly do, and each digit narrows the category. Most of the companies counted also carry SIC 8742, Management consulting services, in the older SIC system (91%).

- 72% of the companies counted have 50 or fewer employees, and the middle one is in the 11 to 50 range.
- The largest group is headquartered in the United States (94%). Within the US, California is the biggest state (16%).
- Most were founded in the 2010s (49%), then the 2000s (32%).

**Figure: How NAICS 541613 is built.** The code 541613 split into its parts: sector 54, then subsector, industry group, NAICS industry and U.S. industry.

*The six digits of NAICS 541613. Each digit narrows the category.*

## Which companies are classified under NAICS 541613?

The biggest by headcount range include Publicis Groupe, Merkle, Crossmark, Daymon and 2020 Companies. Names link to a company profile where we have one.

| Company | Headquarters | Employees |
| --- | --- | --- |
| Merkle | Columbia, MD | 10,001+ |
| Crossmark | Lewisville, TX | 10,001+ |
| Daymon | Stamford, CT | 10,001+ |
| 2020 Companies | Southlake, TX | 10,001+ |
| Marketsource | Alpharetta, GA | 5,001 to 10,000 |
| Leadsquared | Bengaluru, India | 1,001 to 5,000 |
| Latentview Analytics | Chennai, India | 1,001 to 5,000 |
| Interbrand | New York, United States | 1,001 to 5,000 |
| Bazaarvoice | Austin, TX | 1,001 to 5,000 |
| Liveramp | San Francisco, CA | 1,001 to 5,000 |
| Comscore | Reston, VA | 1,001 to 5,000 |
| Digital River | Minnetonka, MN | 1,001 to 5,000 |
| Cheetah Digital | Chicago, IL | 1,001 to 5,000 |
| Bamko | Los Angeles, CA | 1,001 to 5,000 |
| 2x | Malvern, PA | 1,001 to 5,000 |
| Gorilla Group | Chicago, IL | 1,001 to 5,000 |
| Tranzact | Fort Lee, NJ | 1,001 to 5,000 |
| Archway Marketing Services | Maple Grove, MN | 1,001 to 5,000 |
| Brightedge | Foster City, CA | 501 to 1,000 |
| Cendyn | Boca Raton, FL | 501 to 1,000 |
| Octagon | Stamford, CT | 501 to 1,000 |
| Gmr Marketing | New Berlin, WI | 501 to 1,000 |
| Prophet | San Francisco, CA | 501 to 1,000 |
| Analytic Partners | Miami, FL | 501 to 1,000 |
| Soci | San Diego, CA | 501 to 1,000 |

The table shows the 25 biggest by headcount range, with ties broken by audience size. The charts and percentages below cover every company counted for this page, not just these 25, and companies with fewer than 11 employees are not counted. Headquarters is the location on each company's public profile.

## Where are NAICS 541613 companies based?

Within the United States, California (16%), Florida (9%) and New York (9%) lead.

**Figure: US headquarters of companies in NAICS 541613, by state.** A tile map of the United States shaded by the share of counted US companies in NAICS 541613 headquartered in each state. The largest are California 16%, Florida 9%, New York 9%.

*Share of counted US companies in NAICS 541613 by headquarters state. The three largest states are outlined.*

## How big are the companies counted for NAICS 541613?

72% of them have 50 or fewer employees, and the middle one is in the 11 to 50 range. Companies with fewer than 11 employees are not counted.

**Figure: Size of companies in NAICS 541613.** Seven columns for the share of counted companies in NAICS 541613 in each employee range: 11 to 50 72%, 51 to 200 21%, 201 to 500 4%, 501 to 1,000 1%, 1,001 to 5,000 1%, 5,001 to 10,000 0%, 10,001+ 0%.

*Share of counted companies in NAICS 541613 in each employee range.*

## How old are NAICS 541613 companies?

Most were founded in the 2010s (49%), then the 2000s (32%).

**Figure: When companies in NAICS 541613 were founded.** Eight columns for the share of counted companies in NAICS 541613 founded in each era: Before 1960 0%, 1960s 0%, 1970s 1%, 1980s 2%, 1990s 10%, 2000s 32%, 2010s 49%, 2020s 4%.

*Share of counted companies in NAICS 541613 by the era they were founded in, for the ones that list a founding year.*

## How NAICS 541613 compares

- 72% of companies in NAICS 541613 have 50 or fewer employees, against 60% across all NAICS codes on this site.
- 54% were founded in 2010 or later, against 30% across all NAICS codes on this site.
- New York holds 9% of the US companies here, against 6% across all NAICS codes on this site.

## How do NAICS 541613 companies describe themselves?

A code is assigned by classification, and a company does not choose its own, so the label a company uses for itself can differ. The most common labels here are Advertising Services (67%), Marketing Services (11%) and Business Consulting and Services (8%).

**Figure: How companies in NAICS 541613 describe themselves.** Bars for the share of counted companies in NAICS 541613 that give each industry on their public profile: Advertising Services 67%, Marketing Services 11%, Business Consulting and Services 8%, Software Development 6%, Technology; Information and Internet 4%.

*Share of counted companies in NAICS 541613 by the industry they list on their public profile.*

## NAICS 541613 and the SIC system

NAICS replaced SIC in 1997, but the two do not line up one to one: companies filed under one NAICS code can carry several SIC codes. These are the ones seen most.

| Code | Title | Share of counted |
| --- | --- | --- |
| SIC 8742 | Management consulting services | 91% |
| [SIC 7311](https://enrich.chat/naics/541810/) | Advertising agency | 4% |

## Where NAICS codes come from

NAICS is maintained by the U.S. Census Bureau with Canada and Mexico and revised every five years; the current edition is NAICS 2022. To check exactly what a code includes, search the [official NAICS index](https://www.census.gov/naics/) or read the Census Bureau's [guide to understanding NAICS](https://www.census.gov/programs-surveys/economic-census/year/2022/guidance/understanding-naics.html). Pick a code by what a company mostly does, not by who it sells to.

## How do you reach the people at NAICS 541613 companies?

The people to talk to are usually partners, practice leaders and heads of operations. You can build the list from this code in three prompts to your AI agent.

### 1. Count them (free)

Counting who matches never uses credits.

```text
Use www.enrich.chat to count the companies with NAICS code 541613 (Marketing Consulting Services)
```

### 2. Find the people (5 credits per person)

Name the roles you sell to. Each person returned is 5 credits, and name, title and company are included.

```text
Use www.enrich.chat to find the partners, practice leaders and heads of operations at companies with NAICS code 541613, with their titles
```

### 3. Get their work emails (10 credits each)

An email is 10 credits only when one is found. Every email comes with a status: verified, catch-all or unknown.

```text
Use www.enrich.chat to find the work emails for these people and tell me which ones are verified
```

## More to explore

Codes next to it:

[NAICS 541620: Environmental Consulting Services](https://enrich.chat/naics/541620/)

Others in sector 54:

[NAICS 541512: Computer Systems Design Services](https://enrich.chat/naics/541512/)[NAICS 541511: Custom Computer Programming Services](https://enrich.chat/naics/541511/)[NAICS 541110: Offices of Lawyers](https://enrich.chat/naics/541110/)[NAICS 541810: Advertising Agencies](https://enrich.chat/naics/541810/)[NAICS 541820: Public Relations Agencies](https://enrich.chat/naics/541820/)[NAICS 541310: Architectural Services](https://enrich.chat/naics/541310/)[NAICS 541219: Other Accounting Services](https://enrich.chat/naics/541219/)[NAICS 541320: Landscape Architectural Services](https://enrich.chat/naics/541320/)

NAICS 541613 by state:

[California](https://enrich.chat/naics/541613/california/)[New York](https://enrich.chat/naics/541613/new-york/)[Florida](https://enrich.chat/naics/541613/florida/)[Texas](https://enrich.chat/naics/541613/texas/)[Illinois](https://enrich.chat/naics/541613/illinois/)[Georgia](https://enrich.chat/naics/541613/georgia/)[Ohio](https://enrich.chat/naics/541613/ohio/)[Colorado](https://enrich.chat/naics/541613/colorado/)[Pennsylvania](https://enrich.chat/naics/541613/pennsylvania/)[North Carolina](https://enrich.chat/naics/541613/north-carolina/)[Virginia](https://enrich.chat/naics/541613/virginia/)

## Frequently asked questions

### What is NAICS code 541613?

NAICS 541613 is the code for Marketing Consulting Services, in sector 54: Professional, Scientific, and Technical Services.

### What is the SIC code for NAICS 541613 (Marketing Consulting Services)?

91% of the companies counted carry SIC 8742 (Management consulting services), but the two systems do not map one to one.

### Which companies are classified under NAICS 541613?

The biggest by headcount range include Publicis Groupe, Merkle, Crossmark, Daymon and 2020 Companies. The page lists 25 with links to their profiles where we have them.

### Where are NAICS 541613 companies based?

The largest groups are headquartered in the United States (94%) and Germany (3%).

### How big are the companies in NAICS 541613?

72% have 50 or fewer employees, and the middle one is in the 11 to 50 range. Companies with fewer than 11 employees are not counted.

### How do I find a company's NAICS code?

Search the official NAICS index at the U.S. Census Bureau for the code that matches what the company mostly does. Public companies in the US also list a SIC code in their SEC EDGAR profile.

## Try this prompt

Find the people at NAICS 541613 companies

```text
Use www.enrich.chat to find the partners, practice leaders and heads of operations at companies with NAICS code 541613, with titles and verified work emails
```

## Related

- [Companies using a technology](https://enrich.chat/companies-using/)
- [NAICS 541620](https://enrich.chat/naics/541620/)
- [NAICS 541613 in California](https://enrich.chat/naics/541613/california/)
- [NAICS 541613 in New York](https://enrich.chat/naics/541613/new-york/)
- [NAICS 541613 in Florida](https://enrich.chat/naics/541613/florida/)
- [NAICS 541613 in Texas](https://enrich.chat/naics/541613/texas/)
- [Tech stack lookup](https://enrich.chat/tools/tech-stack-lookup/)
